Search for "forward chemistry traduccion" returned 160 matches

comScore Welcomes Starcom MediaVest Group and Zenith Optimedia as Preferred Strategic Partners for Digital Campaign Ratings

We are extremely pleased to announce that Starcom MediaVest Group and ZenithOptimedia have committed to validated Campaign Essentials (vCE) for digital campaign ratings. Both advertising agencies have been longtime partners of comScore’s, and we look...
100% - ights/Blog/comScore-Welcomes-Starcom-MediaVest-Group-and-Zenith-Optimedia-as-Preferred-Strategic-Partners-for-Digital-Campaign-Ratings

comScore Statement on Digital Audience Metrics

In our correspondence with MediaPost last week, comScore violated its policy with regards to the FOXNews.com and CNN.com page view data validation. We would like to be clear that it is not our policy to comment on how our partners utilize our data. We...
87% - ights/Blog/comScore-Statement-on-Digital-Audience-Metrics

A New Model for a New Era of CrossPlatform Measurement

With the merger of comScore and Rentrak now finalized, we’d like to take the opportunity to share our excitement in introducing the new comScore! Together we are creating a new model for cross-platform measurement that is built on a precise, innovation-led...
81% - ights/Blog/A-New-Model-for-a-New-Era-of-CrossPlatform-Measurement

comScore Appoints Joseph R Rostock as Chief Information Officer

comScore today announced that Joseph R. Rostock will join comScore in the newly created role of Chief Information Officer (CIO) effective today, September 28, 2017. He will report to Chief Operating Officer (COO) Cameron Meierhoefer and lead comScore’s...
78% - ights/Press-Releases/2017/9/comScore-Appoints-Joseph-R-Rostock-as-Chief-Information-Officer

Small Business Economic Recovery Begins But Remains Sluggish

The most recent report from the National Federation of Independent Business (“the voice of small business®”) showed a modest increase in optimism, but this positive trend was blunted by small business owners’ continued skepticism about the future and...
75% - ights/Blog/Small-Business-Economic-Recovery-Begins-But-Remains-Sluggish

Comscore and IRI Partner to Reinvent Contextual Targeting with the Launch of Predictive Audiences

With the deprecation of third-party cookies, advertisers and agencies are in critical need of new ways to ensure their campaigns are reaching the right audiences at scale. Comscore Predictive Audiences is the industry’s first privacy-forward targeting...
75% - ights/Blog/Comscore-and-IRI-Partner-to-Reinvent-Contextual-Targeting-with-the-Launch-of-Predictive-Audiences

comScore and Rentrak to Merge

We are very excited to announce today the merger of two media industry measurement leaders, comScore and Rentrak.
75% - ights/Blog/comScore-and-Rentrak-to-Merge

comScore Adds “Explicit Core Search” to U.S. Core Search Market Reporting

When comScore reports our July 2010 qSearch data this week, we will begin reporting an additional view of our U.S. Core Search data known as “Explicit Core Search” alongside our standard Core Search market reporting. comScore defines “Explicit Core Search”...
73% - ights/Blog/comScore-Adds-Explicit-Core-Search-to-U.S.-Core-Search-Market-Reporting

Have We Reached Peak App

Recently there’s been quite a bit of talk in the tech and media industries that the app boom is over. The narrative is that consumers already have all the apps they need, that the market is mature, that the introduction of new apps is no longer exciting,...
73% - ights/Blog/Have-We-Reached-Peak-App

Warner Bros Discovery Comscore and the Future of Currency at Scale

Warner Bros. Discovery’s announcement selecting Comscore as one of its trusted currency providers for the upfront is a signal to the advertising community that programmers are leaning into the need to provide marketers improved measurement solutions that...
73% - ights/Blog/Warner-Bros-Discovery-Comscore-and-the-Future-of-Currency-at-Scale