Search for "qu" returned 539 matches

Best Practices for Combating Buy Down Behavior Webinar

Frank Findley and Diane Wilson review key findings from the recently released report, The Effects of the Recession on Brand Loyalty and “Buy Down” Behavior: 2011 Update. We also reveal how brands can take action to protect their loyal following and market...
100% - ights/Presentations-and-Whitepapers/2011/Best-Practices-for-Combating-Buy-Down-Behavior

State of US Online Retail Economy Q3 2011 Webinar

comScore Chairman Gian Fulgoni and VP Industry Analysis Andrew Lipsman present their quarterly review of the state of the U.S. online retail economy in Q3 2011.
100% - ights/Presentations-and-Whitepapers/2011/State-of-US-Online-Retail-Economy-Q3-2011-Webinar

The Internet Giveth and the Internet Taketh Away

Ongoing technological advancements have allowed the Internet to expand and evolve in ways that few could have imagined, creating vast opportunities and benefits for both consumers and businesses. The Internet has also created a variety of challenges for...
100% - ights/Presentations-and-Whitepapers/2011/The-Internet-Giveth-and-the-Internet-Taketh-Away

Digital Omnivores: Key Insights into Todays Connected Consumer Webinar

This webinar reviews key findings from the recently released report, Digital Omnivores: How Tablets, Smartphones and Connected Devices are Changing U.S. Digital Media Consumption Habits, focusing on trends in cross-platform consumption and the industry...
100% - ights/Presentations-and-Whitepapers/2011/Digital-Omnivores-Key-Insights-into-Todays-Connected-Consumer-Webinar

The Effects of the Recession on Brand Loyalty and “Buy Down”

comScore White Paper that analyzes the progressing trends in buy down behavior within CPG and other product categories since the recession first began in 2008. Key questions to be answered in this report include:
100% - ights/Presentations-and-Whitepapers/2011/The-Effects-of-the-Recession-on-Brand-Loyalty-and-Buy-Down-Behavior

Online Video Advertising 2012 and Beyond Webinar

During this session we review the online video advertising landscape, and how YouTube Partners can quantify their audiences to the advertisers and agencies that are poised to drive online video ad spend in the coming years.
100% - ights/Presentations-and-Whitepapers/2011/Online-Video-Advertising-2012-and-Beyond-Webinar

Next-Generation Strategies for Advertising to Millennials

The Millennial generation’s massive size and strong purchasing power, estimated to be $170 billion per year, makes them a valuable segment of the population for marketers to target. But given some of the unique characteristics of this generation, having...
100% - ights/Presentations-and-Whitepapers/2012/Next-Generation-Strategies-for-Advertising-to-Millennials

Handheld Shopping: How Mobile is Changing the Retail Environment Webinar

This webinar presents the latest trends in the mobile retail environment from the new comScore Mobile Retail Advisor report. In addition, we provide insights into today’s mobile shopper and highlight the opportunities and challenges that brands face in...
100% - ights/Presentations-and-Whitepapers/2011/Handheld-Shopping-How-Mobile-is-Changing-the-Retail-Environment

Understanding The Potentially Persuasive Power of Consumer-Produced Content

comScore and EXPO present findings from a joint study evaluating the power of consumer-produced video content. The study evaluates the likelihood of user-generated videos to exhibit elements of sales effectiveness that are commonly found in persuasive,...
100% - ights/Presentations-and-Whitepapers/2010/Understanding-The-Potentially-Persuasive-Power-of-Consumer-Produced-Content

2010 Online Property Insurance Report

The comScore 2010 Online Property Insurance Report presents a detailed overview of the online property insurance market with insights into overall industry trends and the competitive landscape. Primary areas of focus include the volume of online quote...
100% - ights/Presentations-and-Whitepapers/2010/2010-Online-Property-Insurance-Report