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Digital-native Millennials embrace traditional media outlets

As the first true digital natives, Millennials’ online behaviour has been a source of fascination across the globe, the UK being no exception. In many ways, they embrace modernity – 80% of UK Millennials access news/information content through mobile...
15% - ights/Infographics/Digital-native-Millennials-embrace-traditional-media-outlets

Facebook retains Social Media crown for UK Millennials

The last few years have seen fierce competition for the Social Media crown. New and upcoming entities have emerged in the market, tackling digital networking in different ways. However, among the Millennials in the UK, one of the largest demographics...
15% - ights/Infographics/Facebook-retains-Social-Media-crown-for-UK-Millennials

An Average Monday in the UK: PCs for Lunch Tablets for Dinner

In today’s multi-platform environment many people consume content on the go using different devices throughout the day. Looking at the share of device page traffic on a typical work day in the UK, we can see that mobiles capture the largest share of page...
15% - ights/Infographics/An-Average-Monday-in-the-UK-PCs-for-Lunch-Tablets-for-Dinner

Asia-Pacific: One Region, Many Audiences

The centre of the online universe now lies in Asia-Pacific, more than 40% of the worldwide internet audience is now based in Asia-Pacific. The sheer size of this market makes it worth every marketer’s time to know this audience better. However the biggest...
15% - ights/Infographics/Asia-Pacific-One-Region-Many-Audiences

Finnish Internet Users are Most Avid Consumers of Online News

News and information sites capture a large proportion of the European online audience with 8 in 10 internet users accessing one of these sites in September 2013.The European online population seems to be addicted to news online, as we can see on the chart...
15% - ights/Infographics/Finnish-Internet-Users-are-Most-Avid-Consumers-of-Online-News

Amazon and eBay Drive Heavy App Usage While Multi-Channel Retailers Rely on Mobile Web

With the 2013 online holiday shopping season underway, the pressure is on retailers to post strong sales growth while adjusting to a fast-changing and increasingly mobile-driven landscape. With strong growth expectations for online shopping this year,...
15% - ights/Infographics/Amazon-and-eBay-Drive-Heavy-App-Usage-While-Multi-Channel-Retailers-Rely-on-Mobile-Web

Yahoo! Hong Kong Deals is Most Popular Coupon site in Hong Kong, Groupon and Taobao Juhuasuan show strong growth

The coupon sector in Hong Kong has seen a healthy growth of 14.7% from 1.24 million unique visitors in April 2013 to 1.42 million unique visitors in September 2013.
15% - ights/Infographics/location_21067

L'enigma delle app: rappresentano il 90% del tempo trascorso su mobile, ma è una lotta conquistare nuovi utenti

In the past 20 years, the proportion of non-US internet users measured by comScore has increased from 34% of the global desktop population to 89%, with EMEA now accounting for a third of this audience. More insights can be found on the 2016 Global Future...
15% - ights/Infographics/The-App-Conundrum-90-percent-of-mobile-time-but-a-battle-for-new-users

Application mobile 1 utilisateur sur 5 est age de 55 plus

Globally, mobile apps dominate mobile time and are already approaching even the largest desktop sites in terms of reach. They can provide a huge benefit to brands, but with only 1 in every 5 mobile users in France downloading new apps in a month, the...
15% - ights/Infographics/Mobile-App-1-in-5-app-users-is-aged-55-plus

Asia Pacific Has Largest Daily Online Gaming Audience

Worldwide, nearly 671 million people played an online game using a desktop PC or laptop in April 2013, with 145 million gamers playing on a daily basis. The number of daily gamers differs across the continents with an average of 47.9 million internet...
15% - ights/Infographics/Asia-Pacific-Has-Largest-Daily-Online-Gaming-Audience