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Football, Baseball & Politics: Philadelphia is in Mid-Season Form

Football, Baseball & Politics: Philadelphia is in Mid-Season Form
40% - ights/Blog/Football-Baseball-Politics-Philadelphia-is-in-Mid-Season-Form

The Highest Ranking US Hispanic TV Networks and Series of 2022

As we celebrate National Hispanic Heritage month, we look to the television space to track the most popular Hispanic content in the US. This blog analyzes the top-ranking Hispanic and Latino national TV networks and each of their hit series in 2022 year-to-date,...
40% - ights/Blog/The-Highest-Ranking-US-Hispanic-TV-Networks-and-Series-of-2022

Comscore Announces Spectacular Box Office Recovery in France

Comscore (NASDAQ: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, today announced very positive news for theatrical exhibition in France, with our exclusive data demonstrating how the recovery of the movie theater...
40% - ights/Press-Releases/2021/6/Comscore-Announces-Spectacular-Box-Office-Recovery-in-France

AI in the US Young people at the forefront of ChatGPTs momentum

On average, interest in AI in the U.S. shot up 119% over the period Q4 2020 to Q4 2022.
40% - ights/Blog/AI-in-the-US-Young-people-at-the-forefront-of-ChatGPTs-momentum

Automotive Social Media Ranking by Engagement

Motorcycle and automotive manufacturers to news sites and car service centers span the top social properties in India in the Automotive category, which has a cross-platform audience on Facebook, Twitter, and Instagram of more than 150 million people who...
40% - ights/Rankings/Automotive-Social-Media-Ranking-by-Engagement

2023 FIFA Womens World Cup 2023 on Social Media

On August 20th, the 2023 FIFA Women’s World Cup came to a thrilling conclusion. This year’s tournament set new standards versus previous years’, while packed stadiums and a surge in digital presence on social media platforms indicate a booming interest...
40% - ights/Blog/2023-FIFA-Womens-World-Cup-2023-on-Social-Media

Cox Media Group and Comscore Agree to New Multi-Year Deal

Comscore (NASDAQ: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, has been granted its patent on Personifying Viewership Data which allows marketers to understand person level viewership of linear or connected...
40% - ights/Press-Releases/2024/12/Cox-Media-Group-and-Comscore-Agree-to-New-Multi-Year-Deal

Measure Advanced Audiences That Matter

CCR Advanced Audience reporting allows advertisers to identify key network partners reaching their unique custom audience segments
40% - e-Studies/Measure-Advanced-Audiences-That-Matter

Use Comscore Campaign Ratings to Understand Incremental Reach

A major programmatic DSP leveraged CCR Local to understand the incremental reach of local market audiences not exposed on linear TV.
40% - e-Studies/Use-CCR-to-Understand-Incremental-Reach-to-Audiences-Not-Exposed-On-TV

College Football Takes Over Portland OR

College football had a strong performance in the Portland, OR market this week across broadcast channels.
40% - ights/Blog/College-Football-Takes-Over-Portland-OR