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Media and Entertainment Social Media Ranking by Engagement in India

The Media & Entertainment industry in India continues to thrive. In January 2023, the category saw a staggering 514,887,857 cross-platform actions on Facebook, Instagram and Twitter with an audience of 723,878,825 followers.
25% - ights/Rankings/Media-and-Entertainment-Social-Media-Ranking-by-Engagement-in-India

Health and Beauty Social Media Ranking by Engagement

The Indian beauty and personal care market is segmented into skincare, haircare, colour cosmetics, fragrances, and personal hygiene. The market is primarily driven by the growing population, rising disposable income, and increasing awareness about personal...
12% - ights/Rankings/Health-and-Beauty-Social-Media-Ranking-by-Engagement

Internet Records Historic 1 USD Trillion Consumer Milestone

Comscore today announced that the internet recorded the largest year of digital commerce in its history in 2022, exceeding $1 trillion in online retail consumer spend for the first time in the U.S. This reflects a 21% increase in spend year-over-year...
12% - ights/Press-Releases/2023/1/Internet-Records-Historic-1-USD-Trillion-Consumer-Milestone

Food and Grocery Social Media Ranking by Engagement

The food and grocery industry in India is a large and diverse sector that includes a wide range of products, from packaged foods and beverages to fresh produce, meat, and dairy. It’s a sector that has been growing rapidly, driven by a growing population,...
9% - ights/Rankings/Food-and-Grocery-Social-Media-Ranking-by-Engagement

Automotive Social Media Ranking by Engagement

Motorcycle and automotive manufacturers to news sites and car service centers span the top social properties in India in the Automotive category, which has a cross-platform audience on Facebook, Twitter, and Instagram of more than 150 million people who...
41% - ights/Rankings/Automotive-Social-Media-Ranking-by-Engagement

KAZT Phoenix Selects Comscore for Local TV Measurement Currency

AZTV7 (KAZT-TV) today announced that it has signed an agreement with Comscore - a trusted partner for planning, transacting, and evaluating media -a to use Comscore’s local TV currency as the primary source to sell and post advertising buys.
20% - ights/Press-Releases/2022/12/KAZT-Phoenix-Selects-Comscore-for-Local-TV-Measurement-Currency

Neobancos Vienen para quedarse

La necesidad de una mayor inclusión digital en el sector financiero ha incitado la aparición de nuevos operadores financieros 100% digitales, poniendo el foco en una audiencia joven y digital están consiguiendo ampliar en gran medida la oferta financiera...
16% - ights/Blog/Neobancos-Vienen-para-quedarse

Comscore Releases Rankings for Digital and General News in Social Media

Comscore, Inc.(NASDAQ: SCOR), a trusted partner for planning, transacting, and evaluating media, today released the top properties by audience size and engagement (average minutes per user),and General News social engagement (cross-platform actions) in...
32% - ights/Press-Releases/2022/12/Comscore-Releases-Rankings-for-Digital-and-General-News-in-Social-Media

Adform Rolls-Out Comscore Predictive Audiences Globally

Adform, the leading global independent advertising platform, and Comscore, a trusted partner for planning, transacting, and evaluating media across platforms, today announced an expanded partnership, bringing Comscore Predictive Audiences to Adform’s...
14% - ights/Press-Releases/2022/12/Adform-Rolls-Out-Comscore-Predictive-Audiences-Globally

2022 Year in Review Music Industry

Music is a big deal every year, but 2022 had some unique conditions that made it an especially interesting industry to watch.
12% - ights/Blog/2022-Year-in-Review-Music-Industry