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Buying efficiently and effectively with InQuest Marketing
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How WBRE-TV used Comscore to help clients recruit
WBRE-TV, a local NBC affiliate in Wilkes-Barre, used Comscore data to win new business in an entirely new industry: blue collar job recruiting
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e-Studies/How-WBRE-TV-used-Comscore-to-help-clients-recruit
Building a winning political media plan with Arsement Media Group
Arsement Media Group used Comscore insights and custom segments to inform media buys for a winning political campaign strategy.
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Comscore Social Brand Survey Lift
Comscore Social Brand Lift studies showcase a publisher’s value by proving a 96% boost in partner brand interest as a direct result of the campaign.
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Comscore Digital Data Helps Local Stations
Comscore Digital Data Helps Local Stations with Automotive Prospecting
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Improving campaign outcomes with privacy-centric, ID-Free targeting
Butler/Till utilized Symphony Health, an ICON plc company’s HealthRankings audiences, combined with Proximic’s Predictive Audience technology to compare campaign efficiency and performance outcomes against competitor health audiences for a major pharmaceutical...
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e-Studies/Improving-campaign-outcomes-with-privacy-centric-ID-Free-targeting
Purchase Intent ID-free Predictive Audiences: leveraging search terms to drive customer acquisition
A leading e-commerce brand launched a campaign to try to reach individuals interested in selling on their e-commerce platform, utilizing a campaign with Proximic by Comscore's custom ID-Free Predictive Audiences.
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fts/Purchase-Intent-ID-free-Predictive-Audiences-leveraging-search-terms-to-drive-customer-acquisition
Proximic by Comscore ID-free content targeting drove brand awareness lift for leading streaming service
A leading CTV streaming service wanted to motivate movie watchers to considering using their service to stream exclusive, quality movies by utilizing a campaign with Proximic by Comscore's ID-Free content targeting.
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fts/Proximic-by-Comscore-ID-free-content-targeting-drove-brand-awareness-lift-for-leading-streaming-service
ID-Free Predictive Audiences Triples Reach Against Gen Z
In a display campaign, a brand aimed to reach Gen Z audiences by comparing the performance of traditional, ID-based audience segment against Proximic by Comscore’s ID-Free Gen Z Predictive Audience.
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fts/ID-Free-Predictive-Audiences-Triples-Reach-Against-Gen-Z
Cost-efficiently improving automotive sales with Borgmeyer Marketing Group
Strategic and cost-efficient TV advertising with Borgmeyer Marketing Group
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