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The Multi-Platform Majority is taking over in Germany

As comScore officially announced the launch of Germany’s first Person-based Multi-Platform audience measurement today, the rise of the “multi-platform majority” and its implications for the digital economy becomes more and more obvious.
15% - ights/Infographics/The-Multi-Platform-Majority-is-taking-over-in-Germany

The Impact of Mobile on the Retail Category in Canada

How Canadian retailers should adjust their digital marketing strategies to best engage with their multi-devices consumers today?
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Will travels comeback power through despite Delta variant

Travel took a fall when COVID-19 first hit the U.S. in March 2020. It saw a comeback during spring 2021 but slowed again in summer 2021 when Delta variant cases began to rise. The year-over-year (Y/Y) growth for both total digital visitation and desktop...
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Nearly a third of internet users in Nordic Countries Access Gambling Sites

4.8 million people in the Nordic Countries (Denmark, Finland, Norway and Sweden) accessed a gambling site during April 2013, reaching 29 percent of the total internet audience. Looking at the top 5 sites in the Gambling category, we can see that all 5...
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Top Properties in Argentina for NewsInformation Sites by Mobile Devices

The increasing adoption of mobile devices in the world has changed not only the communication landscape, but how we read the news now about what´s happening around us every day. Here are the top properties in Argentina for the News/Information Category...
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The Impact of Mobile on the Business Finance Category in Canada

Mobile is changing banking behaviours in Canada, as more consumers access their accounts from multi-devices. With over 25 million visitors over the course of last year, Business Finance sites are seeing more and more consumers using multiple devices to...
15% - ights/Infographics/The-Impact-of-Mobile-on-the-Business-Finance-Category-in-Canada

Germany The Rise and Growth of App Usage

App usage on Smartphones drives a growing share of user time, but brands must overcome the hurdle of users’ download habits to capitalize.
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Top 10 propiedades de Retail en Social Media de Argentina

Conozca nuestro más reciente ranking que revela los esfuerzos de las empresas de Retail en considerar las redes sociales como parte fundamental de sus estrategias digitales. En conjunto con Shareablee, le presentamos el Top 10 propiedades de Retail en...
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Retail Colombia Top 10 propiedades en Social Media

Las empresas especializadas en la comercialización masiva de productos o servicios buscan adaptarse a los cambios tecnológicos y sociales que han modificado el comportamiento de compra de los usuarios, es por ello, que realizan grandes esfuerzos para...
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Marcas de telecomunicaciones con mayor presencia en redes sociales de Chile

Las redes sociales son un instrumento fundamental de atención al cliente, difusión comercial y posicionamiento digital para el mercado de las telecomunicaciones. Por lo tanto, para destacar el esfuerzo de las marcas de telecomunicaciones de Chile en utilizar...
15% - ights/Blog/Marcas-de-telecomunicaciones-con-mayor-presencia-en-redes-sociales-de-Chile