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We need to talk about holidays

Tourism contributes over 10% of Europe’s GDP and is responsible for the employment of over one in ten workers in the region, according to the estimates from the European Travel Commission. A lot hangs in the balance for this industry, which generates...
4% - ights/Blog/We-need-to-talk-about-holidays

New Pharma Digital Marketing Benchmarks Show that Online Pharmaceutical Marketing Continues to Drive Brand Awareness, Favorability and Conversions

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released results from its eighth annual Online Marketing Effectiveness Benchmarks for the Pharmaceutical Industry, conducted in partnership with marketing innovation consultancy...
4% - ights/Press-Releases/2014/7/New-Pharma-Digital-Marketing-Benchmarks-Show-that-Online-Pharmaceutical-Marketing-Continues-to-Drive-Brand-Awareness-Favorability-and-Conversions

Nine Consecutive Billion Dollar Days of Online Desktop Spending Mark the Longest Streak Ever

The dust is finally beginning to settle after a busy last couple of weeks for retailers. Black Friday and Cyber Monday are now in the rearview mirror, allowing us to temporarily enter cruise control in the week ahead of Green Monday and reflect on how...
4% - ights/Blog/Nine-Consecutive-Billion-Dollar-Days-of-Online-Desktop-Spending-Mark-the-Longest-Streak-Ever

comScore Reports November 2015 US Smartphone Subscriber Market Share

comScore, Inc. (NASDAQ: SCOR), a global media measurement and analytics company, today released data from comScore MobiLens® and Mobile Metrix®, reporting key trends in the U.S. smartphone industry for November 2015. Apple ranked as the top smartphone...
4% - ights/Rankings/comScore-Reports-November-2015-US-Smartphone-Subscriber-Market-Share

Online Shopping Surges in the UK During Black Friday

comScore, Inc. (NASDAQ: SCOR), a global media measurement and analytics company, today released an analysis of online shopping spending in the UK for Black Friday (November 27) amongst a selection of leading retailers. The results showcase a 259 percent...
4% - ights/Press-Releases/2015/12/Online-Shopping-Surges-in-the-UK-During-Black-Friday

Kantar Media e comScore anunciam soluções multiplataforma para a América Latina

Kantar Media and comScore have announced the latest development in their global strategic alliance. In addition to successful partnership activity already conducted in Spain, Netherlands and the Czech Republic, a series of cross-platform solutions will...
4% - ights/Press-Releases/2016/5/Kantar-Media-and-comScore-Announce-Cross-Platform-Services-in-Latin-America

comScore Reports April 2015 U.S. Smartphone Subscriber Market Share

comScore, Inc. (NASDAQ: SCOR), a global leader in digital media analytics, today released data from comScore MobiLens® and Mobile Metrix®, reporting key trends in the U.S. smartphone industry for April 2015. Data from this report is based on MobiLens...
4% - ights/Rankings/comScore-Reports-April-2015-U.S.-Smartphone-Subscriber-Market-Share

comScore Reports March 2015 US Smartphone Subscriber Market Share

comScore, Inc. (NASDAQ: SCOR), a global leader in digital media analytics, today released data from comScore MobiLens® and Mobile Metrix®, reporting key trends in the U.S. smartphone industry for March 2015. Apple ranked as the top smartphone manufacturer...
4% - ights/Rankings/comScore-Reports-March-2015-US-Smartphone-Subscriber-Market-Share

comScore Industry Trust Solution for Programmatic Now Available in Canada

comScore, Inc. (NASDAQ : SCOR) today introduced its Industry Trust initiative in Canada. Through the initiative, media buyers will now be able to use key comScore advertising metrics when planning and buying programmatically, and media sellers can gain...
4% - ights/Press-Releases/2015/4/comScore-Industry-Trust-Solution-for-Programmatic-Now-Available-in-Canada

comScore Releases Japan Desktop Online Video Rankings for April 2015

comScore, Inc. (NASDAQ: SCOR), a global leader in digital media analytics, today released Japan data from the comScore Video Metrix® service, showing that Google Sites, Yahoo Sites and Kadokawa Dwango Corporation ranked as the top 3 online video properties...
4% - ights/Rankings/comScore-Releases-Japan-Desktop-Online-Video-Rankings-for-April-2015