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Physicians Most Likely to Reach Health-Related Content through Natural Search and Direct Navigation

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, and ImpactRx, a pharmaceutical insights company, today released the second in a series of public reports from the comScore/ImpactRx Physician Behavioral Measurement™ Solution, the...
19% - ights/Press-Releases/2011/3/Physicians-Most-Likely-to-Reach-Health-Related-Content-through-Natural-Search-and-Direct-Navigation

comScore Media Metrix Ranks Top 50 US Web Properties for August 201

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released its monthly analysis of U.S. web activity at the top online properties for August 2012 based on data from the comScore Media Metrix service.
19% - ights/Press-Releases/2012/9/comScore-Media-Metrix-Ranks-Top-50-US-Web-Properties-for-August-201

Lowering cost per diagnosis (Dx)​ with privacy-centric, ID-free targeting​

Butler/Till utilized Proximic by Comscore’s privacy-centric, ID-free health targeting to compare performance outcomes against competitor health audiences for a major pharmaceutical brand.
19% - e-Studies/Lowering-cost-per-diagnosis-Dx-with-privacy-centric-ID-free-targeting

Proximic by Comscore ID-Free Audiences increase product consideration for leading health & nutrition CPG brand​

A leading health & nutrition CPG brand was looking to reach interested consumers for their new health drink by leveraging a campaign that utilized two Proximic by Comscore ID-Free Predictive Audiences.
19% - fts/Proximic-by-Comscore-ID-Free-Audiences-increase-product-consideration-for-leading-health-nutrition-CPG-brand

Predictive Audiences: the incremental reach you’ve been missing​

A campaign targeting Online Holiday Shoppers leveraged Proximic by Comscore’s ID-based audience and ID-free Predictive Audience to explore incremental reach.
19% - fts/Predictive-Audiences-the-incremental-reach-you-ve-been-missing

Comscore Custom Reporting for Exclusive Reach

A new ad network wanted to demonstrate that they had established a foothold in the cluttered market for display advertising.
19% - e-Studies/Comscore-Custom-Reporting-for-Exclusive-Reach

Top US Sites


19% - ights/Press-Releases/2007/12/Top-US-Sites

European Holiday E-Commerce


19% - ights/Press-Releases/2008/01/European-Holiday-E-Commerce

In-Home Data Usage Increases During Coronavirus Pandemic

With millions more people working from home and at least 70 percent of American schools shutting down amidst the COVID-19 pandemic, in-home data usage is – unsurprisingly – on the rise.
19% - ights/Blog/In-Home-Data-Usage-Increases-During-Coronavirus-Pandemic

Illuminating CTV & OTT: Why & How to Invest in Data-driven Advertising

During this Coffee with Comscore webinar, we explored the impact of COVID-19 on streaming mobile app installs, sessions and revenue. Using AppsFlyer insights — which allow OTT publishers to drill down into multitouch attribution tied to granular in-app...
19% - ights/Presentations-and-Whitepapers/2020/Illuminating-CTV-And-OTT-Why-And-How-to-Invest-in-Data-driven-Advertising