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20 of the Top Trending Celebrities on Social Media in 2021

We all know that celebrities drive pop culture. When it comes to social media, they often have huge followings on their own pages, but also are mentioned by other celebrities, fans, and publications, shaping conversations and culture. We took a look at...
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Movie Theaters Hope Blockbusters Propel Comeback

Paul Dergarabedian, Comscore Senior Media Analyst, joins Steve Patterson on NBC Nightly News to talk about the movie theater comeback!
8% - ights/Videos/Interview/Movie-Theaters-Hope-Blockbusters-Propel-Comeback

Metaverso contabiliza 84 mil mencoes nas redes sociais em 2021

A tendência para um futuro próximo é que toda e qualquer atividade se transforme em entretenimento por meio da tecnologia. O Metaverso deve amplificar essa experiência, espelhando o mundo real no ambiente virtual por meio do uso de avatares 3D e realidade...
26% - ights/Blog/Metaverso-contabiliza-84-mil-mencoes-nas-redes-sociais-em-2021

Pasajeras al tren Ouigo vs Renfe

La entrada al mercado del operador low-cost de alta velocidad, Ouigo, este año no ha pasado desapercibida. Su competitiva oferta comercial ha permitido su rápida integración en nuestro país, donde los servicios de Renfe han dejado de ser la única opción...
8% - ights/Blog/Pasajeras-al-tren-Ouigo-vs-Renfe

Amigo invisible quien te ha tocado

Estamos en plena Navidad y toca dar y recibir regalos. Dentro de las tradiciones de esta época hay una muy especial: el Amigo Invisible o “Secret Santa”, como dicen los anglosajones. ¿Cómo lo gestionamos? ¿Se usan aplicaciones o webs? ¿Quién lo suele...
16% - ights/Blog/Amigo-invisible-quien-te-ha-tocado

The lasting impact of Meme stocks

Social amplification through platforms such as Reddit (specifically WallStreetBets) fueled the ‘meme stock’ conversation with GameStop and AMC among another dozen stocks dominating the headlines. This influx of new retail investors led to unprecedented...
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Understanding the Importance of Virtual MVPDs

In this blog post, we will examine Comscore OTT Intelligence data, which provides clients with critical insight into consumer over-the-top (OTT) streaming activity on TV-connected devices, including smart TVs, streaming sticks and boxes and gaming consoles....
16% - ights/Blog/Understanding-the-Importance-of-Virtual-MVPDs

Marvel’s ‘Spider-Man’ ‘Obliterated Expectations’ at the Box Office

Paul Dergarabedian, a Comscore senior media analyst, joins Yahoo Finance to discuss how Marvel's 'Spider-Man' movie set a pandemic box office record despite Omicron concerns and the outlook for movie theaters in 2022.
8% - ights/Videos/Interview/Spider-Man-Obliterated-Expectations-at-the-Box-Office

Comscore Snapshots online footprint of the retail sector in the Asia-Pacific region

In this week’s edition of Comscore Snapshots, we look at the online footprint of the retail sector in the Asia-Pacific region. Our analysis includes statistics for Australia, China, Hong Kong, India, Indonesia, Japan, Malaysia, Singapore, Taiwan, and...
16% - ights/Blog/Comscore-Snapshots-online-footprint-of-the-retail-sector-in-the-Asia-Pacific-region

Comscore Response to the Log4j Vulnerability

As you may be aware, the Apache Software Foundation announced a critical vulnerability for a logging facility known as Log4j. Comscore wants you to know our customer and partner data has not been impacted by this vulnerability.
16% - ights/Blog/Comscore-Response-to-the-Log4j-Vulnerability