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Comscore Reports First Quarter 2019 Results

Comscore, Inc. today reported financial results for the quarter ended March 31, 2019. Strategic Review Expected to Produce Initial $20 Million in Annualized Cost Savings.
99% - ights/Press-Releases/2019/5/Comscore-Reports-First-Quarter-2019-Results

Part 1 Why the Power of Habit Drives Power Law Distributions in Mobile App Usage

A few years ago I read the Charles Duhigg’s excellent book The Power of Habit: Why We Do What We Do in Life and Business. In it he discusses the notion of a “habit loop” governing many of our day-to-day behaviors, which consists of three elements: a cue,...
99% - ights/Blog/Part-1-Why-the-Power-of-Habit-Drives-Power-Law-Distributions-in-Mobile-App-Usage

Branded Pharmaceutical Websites Continue to Be Most Impactful in Driving Conversions Among Prospects and Patients

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released results from its fifth annual Online Marketing Effectiveness Benchmarks for the Pharmaceutical Industry. The study supports previous findings that exposure to online...
99% - ights/Press-Releases/2011/3/Branded-Pharmaceutical-Websites-Continue-to-Be-Most-Impactful-in-Driving-Conversions-Among-Prospects-and-Patients

comScore Introduces MobiLens Plus to Provide Combined Smartphone and Tablet Insights

comScore, Inc. (NASDAQ: SCOR), a global leader in digital media analytics, today announced the launch of MobiLens Plus, a market research tool that provides insights into the changing dynamics of consumers’ usage, attitudes and relationships with their...
99% - ights/Press-Releases/2015/6/comScore-Introduces-MobiLens-Plus-to-Provide-Combined-Smartphone-and-Tablet-Insights

Comscore Reinvents its Branded Content Offering Through Partnership with Hive

Comscore (NASDAQ: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, today announced a broad partnership with Hive, a leading provider of enterprise AI solutions. The partnership will enable the integration of AI-powered...
99% - ights/Press-Releases/2021/3/Comscore-Reinvents-its-Branded-Content-Offering-Through-Partnership-with-Hive

Comscore Reports First Quarter 2023 Results

Comscore, Inc. (Nasdaq: SCOR) today reported financial results for the quarter ended March 31, 2023.
99% - ights/Press-Releases/2023/5/Comscore-Reports-First-Quarter-2023-Results

Comscore Reports Fourth Quarter and Full Year 2023 Results

Comscore, Inc. (Nasdaq: SCOR) today reported financial results for the fourth quarter and full year ended December 31, 2023.
99% - ights/Press-Releases/2024/3/Comscore-Reports-Fourth-Quarter-and-Full-Year-2023-Results

How COVID-19 is Changing the Way Americans Engage With Streaming Services

In this blog post, we use data from Comscore’s Total Home Panel to examine changes in the ways U.S. audiences access connected devices in their home, with a focus on engagement with streaming services.
99% - ights/Blog/How-COVID-19-is-Changing-the-Way-Americans-Engage-With-Streaming-Services

Streaming Services Continue to See Shifts in Viewing Behaviors During the COVID-19 Pandemic

As millions of Americans adjusted to working from home and having to practice distance learning due to the COVID-19 pandemic, new research from Comscore shows engagement with streaming services and year-over-year in-home data usage surged in the beginning...
99% - ights/Press-Releases/2020/5/Streaming-Services-Continue-to-See-Shifts-in-Viewing-Behaviors-During-the-COVID-19-Pandemic