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Using Comscore insights to understand the consumer journey

In a previous report on the fast-moving consumer goods (FMCG) sector, Comscore revealed that the UK’s digital food retail audience is the largest in Europe.
10% - e-Studies/Using-Comscore-insights-to-understand-the-consumer-journey

Proving the value of Comscore measurement with WIS-TV

WIS-TV, a local NBC affiliate in Columbia, SC, educated a client on the power of Comscore data and won their business as a result.
10% - e-Studies/Proving-the-value-of-Comscore-measurement-with-WIS-TV

How WBRE-TV used Comscore to help clients recruit

WBRE-TV, a local NBC affiliate in Wilkes-Barre, used Comscore data to win new business in an entirely new industry: blue collar job recruiting
10% - e-Studies/How-WBRE-TV-used-Comscore-to-help-clients-recruit

Building a winning political media plan with Arsement Media Group

Arsement Media Group used Comscore insights and custom segments to inform media buys for a winning political campaign strategy.
10% - e-Studies/Building-a-winning-political-media-plan-with-Arsement-Media-Group

Frameplay & Comscore offer Brand Lift in the Gaming Space

A leading snack brand and their agency wanted to gaming audience in a meaningful, authentic way to reinforce that the brand is a great tasting snack.
10% - e-Studies/Frameplay-Comscore-offer-Brand-Lift-in-the-Gaming-Space

Comscore Predictive Audiences Drive Campaign Performance for QSR Brand

H&L used Comscore's privacy-friendly contextual audiences to help a leading QSR brand achieve the same performance as cookie-based targeting solutions at a fraction of the cost.
10% - e-Studies/Comscore-Predictive-Audiences-Drive-Campaign-Performance-for-QSR-Brand

Pursuit Channel: winning automotive ad placements with Comscore TV measurement and Advanced Audiences™

Pursuit Channel, an outdoor enthusiast network and Comscore TV client, learned that a major ad agency was not planning to include them in a nationally ranked mid-sized truck ad buy.
10% - e-Studies/Pursuit-Channel-winning-automotive-ad-placements-with-Comscore-TV-measurement-and-Advanced-Audiences

Consumer Journey Online

A case study that shows how we can help our clients navigate different perspectives in order to reach relevant audiences no matter where they are.
10% - e-Studies/Consumer-Journey-Research

Increasing in-target delivery with Centro

Comscore pre-bid insights substantially increased in-target delivery for Cento clients
10% - e-Studies/Increasing-in-target-delivery-with-Centro

Comscore Campaign Ratings Improves Demographic Targeting Through In-flight Cross Platform Campaign Metrics

Comscore CamComscore Empowers Bourbon Distillery to Improve Demographic Targeting Through Access to In-Flight Cross-Platform Campaign Metricspaign Ratings Improves Demographic Targeting Through In-flight Cross Platform Campaign Metrics
10% - e-Studies/Comscore-Campaign-Ratings-Improves-Demographic-Targeting-Through-In-flight-Cross-Platform-Campaign-Metrics