title - Comscore, Inc.

The Future of Addressable TV

Comscore's Scott Worthem, SVP Strategic Partnerships, recently sat down with Beet.TV to discuss the future of addressable advertising.
12% - ights/Videos/Interview/The-Future-of-Addressable-TV

Combatting Clickbait 3 Ways to Improve Your Content s Longevity on Facebook

I’m increasingly being asked by our clients here at Shareablee about their Facebook accounts, and changes they’ve been seeing on their feeds over the past few months.
26% - ights/Blog/Combatting-Clickbait-3-Ways-to-Improve-Your-Content-s-Longevity-on-Facebook

Social in QSR: Red Lobster

Red Lobster knew that customers who were part of the restaurant’s Fresh Catch Club loyalty program were engaging with the brand on social media. But which segments were engaging?
12% - fts/Case-StudiesX/Social-in-QSR-Red-Lobster

New Canadian Trends in Online Sports Consumption

How have Canadians changed in the way they engage with sports media online, and how can marketers and media companies reach and influence them? Download the Comscore whitepaper.
11% - ights/Presentations-and-Whitepapers/2019/New-Canadian-Trends-in-Online-Sports-Consumption

Comscore Joins with Leading Ad Platforms to Help Media Buyers Better Reach Connected TV Audiences

Comscore joined with Adobe, Google and Oracle Data Cloud to introduce privacy-focused connected TV (CTV) audience segments that align with Interactive Advertising Bureau (IAB) Tech Lab guidelines.
27% - ights/Press-Releases/2019/9/Comscore-Joins-with-Leading-Ad-Platforms-to-Help-Media-Buyers-Better-Reach-Connected-TV-Audiences

Disney's Growing Dominance in Hollywood

Comscore's Senior Media Analyst Paul Dergarabedian appears on CBC News' The Nation to discuss Disney’s growing dominance in Hollywood and how its competitors are responding
4% - ights/Videos/Interview/Disney-s-Growing-Dominance-in-Hollywood

TV is dead: or is it just maturing

In the last of our blog posts in this series, we will provide a few highlights regarding the third myth, TV is dead. Read the full report for more details.
13% - ights/Blog/TV-is-dead-or-is-it-just-maturing

New Comscore Research Reveals Majority of UK Online Dating Users are not Digital Natives

Comscore, a trusted partner for planning, transacting and evaluating media across platforms, today announced the release of its 2019 Online Dating in the UK report, which reveals insights into the behaviours of online daters in the UK.
49% - ights/Press-Releases/2019/9/New-Comscore-Research-Reveals-Majority-of-UK-Online-Dating-Users-are-not-Digital-Natives

Online dating in the UK: revealing insights into the behaviours of online daters in the UK

In this report we examine large-scale UK panel and census data to quantify behavioural shifts that are shaping the love lives of UK consumers.
39% - ights/Presentations-and-Whitepapers/2019/Online-dating-in-the-UK-revealing-insights-into-the-behaviours-of-online-daters-in-the-UK

Search for "company with 75M monthly users app NYSE 2015" returned 5463 matches

Sort by:

Type of content