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State of the US Online Retail Economy Q1 2013
In this presentation, comScore Chairman & Co-Founder Gian Fulgoni and comScore VP of Marketing & Insights Andrew Lipsman present key retail trends in the first quarter of 2013.
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ights/Presentations-and-Whitepapers/2013/State-of-the-US-Online-Retail-Economy-Q1-2013
2013 France Digital Future in Focus Webinar
In this webinar, Delphine Gatignol discussed key findings from our 2013 France Digital Future in Focus report. French consumers are more digitally-engaged than ever before and their usage of connected devices is re-defining the French media landscape....
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ights/Presentations-and-Whitepapers/2013/2013-France-Digital-Future-in-Focus2
Brave New Digital World: From Content to Commerce
As the average consumer’s screen time expands, so do the opportunities and challenges for marketers. comScore executive chairman and co-founder Gian Fulgoni presented core principles needed by all to embrace "Brave New Digital World: From Content to...
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ights/Presentations-and-Whitepapers/2013/Brave-New-Digital-World-From-Content-to-Commerce
The Multi-Platform World is Complex…How Do We Measure It?
In this presentation, comScore Vice President of Television and Cross-Media Solutions Joan Fitzgerald discusses the growing complexity of the multi-platform world and explains how comScore’s MMX MP measures this key digital activity.
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ights/Presentations-and-Whitepapers/2013/The-Multi-Platform-World-is-Complex-How-Do-We-Measure-It
Great Expectations: How Advertising for Original Scripted TV Programming Works Online
This article examines ad sensitivity and consumer expectations when watching original scripted TV programming online. Although one in three viewers of original TV programs online see less ads as a benefit, ‘convenience’ and ‘catch up viewing’ are by far...
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ights/Presentations-and-Whitepapers/2010/Great-Expectations-How-Advertising-for-Original-Scripted-TV-Programming-Works-Online
State of the U.S. Online Retail Economy in Q1 2010
This installment includes an overview of e-commerce trends in the first quarter of 2010, survey findings that highlight consumer sentiment about the current state of the economy and a detailed analysis of the social media landscape.
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ights/Presentations-and-Whitepapers/2010/State-of-the-U.S.-Online-Retail-Economy-in-Q1-2010
2013 U.S. Digital Future in Focus
This report will examine how these events, along with the latest trends in social media, search, online video, digital advertising, mobile and e-commerce are currently shaping the U.S. digital marketplace
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ights/Presentations-and-Whitepapers/2013/2013-US-Digital-Future-in-Focus
State of the U.S. Online Retail Economy Q2 2013
In this presentation, comScore Chairman & Co-Founder Gian Fulgoni and comScore Vice President of Marketing & Insights Andrew Lipsman present their quarterly analysis of online retail trends.
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ights/Presentations-and-Whitepapers/2013/State-of-the-US-Online-Retail-Economy-Q2-2013
Unlocking Programmatic’s Potential: Introducing comScore Industry Trust
The growth of programmatic has been explosive over the past several years. Buyers, sellers and platforms alike are singing the praises of its ability to drive automation, efficiency, and ROI. This presentation addresses the key issues surrounding programmatic...
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ights/Presentations-and-Whitepapers/2015/Unlocking-Programmatics-Potential-Introducing-comScore-Industry-Trust
Medición Multiplataforma en Argentina
During this presentation, Josh Chasin, Chief Research Officer of comScore, Inc., discussed the benefits that comScore's methodology brings to the Argentinian market, reviewed the accreditation's by different authorities worldwide that will allow for better...
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ights/Presentations-and-Whitepapers/2016/Multi-platform-Measurement-in-Argentina
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