Search for "mobile Metrix" returned 3003 matches

2009: Another Strong Year for Facebook

Last week comScore released our December 2009 U.S. Media Metrix data, which means of course that we can now look back at 2009 and take stock of what happened in the digital world during the past year. We’re in the process of summarizing these key stories...
24% - ights/Blog/2009-Another-Strong-Year-for-Facebook

How the Availability of Information Impacts Marketing Spending

With comScore’s IPO successfully completed and our company now well established as the leading supplier of digital marketing intelligence to more than 700 clients, I occasionally find myself thinking nostalgically back to August 1999, when Magid Abraham...
24% - ights/Blog/How-the-Availability-of-Information-Impacts-Marketing-Spending

comScore Signs Expansion Agreement with Turner

comScore today announced an agreement with Turner, expanding its existing relationship to include linear TV ratings measurement and comScore’s Advanced Audiences™ segmentation. Turner already subscribes to comScore’s video on demand and core digital Media...
24% - ights/Press-Releases/2018/1/comScore-Signs-Expansion-Agreement-with-Turner

comScore Launches New Audience Segments to Help Advertisers Reach Valuable OTT Viewers

comScore today announced that it has expanded its Activation solution to incorporate console gaming and over-the-top (OTT) audience segments, including subscription video on demand (SVOD). The 21 new advanced segments, which are powered by comScore’s...
24% - ights/Press-Releases/2018/2/comScore-Launches-New-Audience-Segments-to-Help-Advertisers-Reach-Valuable-OTT-Viewers

Data Science Firm Civis Analytics Extends Partnership with comScore

Civis Analytics will continue to use comScore viewership data to help its clients improve TV ad modeling and targeting capabilities
24% - ights/Press-Releases/2018/3/Data-Science-Firm-Civis-Analytics-Extends-Partnership-with-comScore

vCE Audience Viewability Benchmarks Reinforce Message Normal is a Relative Term

Over the past several years, comScore has run thousands of studies in validated Campaign Essentials™ (vCE®) nearly every industry vertical and, in doing so, has accumulated a lot of findings about the ability of campaigns to deliver in-view impressions...
24% - ights/Blog/vCE-Audience-Viewability-Benchmarks-Reinforce-Message-Normal-is-a-Relative-Term

AppNexus Joins comScore Industry Trust

As of today, comScore Trust Profiles – the first phase of the company’s Industry Trust initiative that allows buyers to use key comScore advertising metrics directly in select programmatic trading platforms – are available to AppNexus customers in the...
24% - ights/Blog/AppNexus-Joins-comScore-Industry-Trust

As millions stay home home furnishing sites see record spend and visitation

As millions of consumers are buying new homes and renovating their current homes during the COVID-19 pandemic, the retail home furnishings category has seen tremendous growth in both site traffic and spend.
24% - ights/Blog/As-millions-stay-home-home-furnishing-sites-see-record-spend-and-visitation

Oscar's Charm Dwindling

Oscar’s Charm May be Fading as Internet Sites Draw Lackluster Traffic
24% - ights/Press-Releases/2006/03/Oscar-s-Charm-Dwindling