Search for "mobile Metrix" returned 3001 matches

comScores 2016 US Mobile App Report Available for Download

comScore, Inc. (NASDAQ: SCOR), today published The 2016 U.S. Mobile App Report. The report, available to the public as a complimentary download, provides detailed data and in-depth insights on the digital access vehicle that now drives the majority of...
38% - ights/Press-Releases/2016/9/comScores-2016-US-Mobile-App-Report-Available-for-Download

Have We Reached Peak App

Recently there’s been quite a bit of talk in the tech and media industries that the app boom is over. The narrative is that consumers already have all the apps they need, that the market is mature, that the introduction of new apps is no longer exciting,...
20% - ights/Blog/Have-We-Reached-Peak-App

Global Facebook Viewability Reporting Going Live in comScore validated Campaign Essentials

comScore (NASDAQ: SCOR) today announced that Facebook viewability data will be available on a global basis directly through the Ad Validation module of validated Campaign Essentials™ (vCE®) later this month. The new reporting includes key viewability...
23% - ights/Press-Releases/2016/9/Global-Facebook-Viewability-Reporting-Going-Live-in-comScore-validated-Campaign-Essentials

Mobile la destination de reve pour la categorie Travel en France

French summertime delivers peak interest in travel, causing digital audiences to engage heavily with the category. With an audience of 30 million unique visitors in the country, travel websites reached 64% of the French audience in July 2016, and insights...
63% - ights/Infographics/Mobile-dream-destination-for-French-Travel-category-propelling-Airbnb-to-highest-European-reach

Malaysia What Does Mobile and Multi-Platform Audience Evolution Mean for Content and Advertising

Mobile and multi-platform usage in the Malaysia market has increased significantly over time. A recent analysis based on data from the comScore Mobile Metrix® and comScore MMXTM Multi-Platform services revealed some key findings.
77% - ights/Infographics/Malaysia-What-Does-Mobile-and-Multi-Platform-Audience-Evolution-Mean-for-Content-and-Advertising

Panorama da Internet no Brasil: Mobile, Rádio e Podcasting

comScore joined the panel about Radio, Internet, Music and Mobile at SET EXPO 2016, the largest event in Latin America focused on broadcast and new media.
40% - ights/Presentations-and-Whitepapers/2016/Internet-Overview-in-Brazil-Mobile-Radio-and-Podcasting

Smartphone Apps Are Now 50 of All US Digital Media Time Spent

Another major digital media milestone was reached this July. Smartphone apps, which have been playing an increasingly important role in consumers’ digital lives over the past several years, now account for more than half of all Americans’ time spent online,...
67% - ights/Blog/Smartphone-Apps-Are-Now-50-of-All-US-Digital-Media-Time-Spent

Charting the Mobile Music Consumer

Each month comScore creates a Data Insight presentation on a different topic in digital. In this September 2016 edition, the topic is the "Online Music Consumer".
37% - ights/Presentations-and-Whitepapers/2016/Charting-the-Mobile-Music-Consumer

Atualização das Tags de Vídeo

Online video industry is constantly evolving, so it also requires increasingly advanced metrics to a better understanding of the audiences. For this reason, comScore has developed a new Streaming Tag that will allow that the measurement of their online...
44% - ights/Presentations-and-Whitepapers/2016/comScores-Video-Tag-is-Being-Replaced

Pokemon GO Captures 9 Point 5 Million Mobile Users in the UK

Unless you’ve been living under a Poké Ball the last several weeks, you’ve undoubtedly heard of the new app-based game and overnight sensation Pokémon GO. As one of the first location-based augmented reality games, Pokémon GO mimics your actual “real...
56% - ights/Infographics/Pokemon-GO-Captures-9-Point-5-Million-Mobile-Users-in-the-UK