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Black Friday Billions 12 Billion in Desktop ECommerce Spending Marks First BillionDollar Online Shopping Day of the 2013 Holiday Season
comScore (NASDAQ : SCOR), a leader in measuring the digital world, today reported U.S. desktop retail e-commerce spending for the first 29 days of the November–December 2013 holiday season. For the holiday season-to-date, $20.6 billion has been spent...
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ights/Press-Releases/2013/12/Black-Friday-Billions-12-Billion-in-Desktop-ECommerce-Spending-Marks-First-BillionDollar-Online-Shopping-Day-of-the-2013-Holiday-Season
1 in 7 European Smartphone Owners Make Online Purchases via their Device
comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released an overview of mobile phone usage across the five leading European markets (France, Germany, Italy, Spain and the United Kingdom) using data from the comScore MobiLens...
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ights/Press-Releases/2013/10/1-in-7-European-Smartphone-Owners-Make-Online-Purchases-via-their-Device
Cyber Monday Jumps 18 Percent to 1735 Billion in Desktop Sales to Rank as Heaviest US Online Spending Day in History
comScore (NASDAQ : SCOR), a leader in measuring the digital world, today reported holiday season U.S. retail e-commerce spending from desktop computers for the first 32 days of the November-December 2013 holiday season. For the holiday season-to-date,...
9% -
ights/Press-Releases/2013/12/Cyber-Monday-Jumps-18-Percent-to-1735-Billion-in-Desktop-Sales-to-Rank-as-Heaviest-US-Online-Spending-Day-in-History
A Commitment to Transparency
One of the more complex challenges digital measurement and analytics providers grapple with these days is the servicing of dual but paradoxical masters: the protection of intellectual property on the one hand, and the fundamental value of openness and...
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ights/Blog/A-Commitment-to-Transparency
The Duplication Complex Failing to Acknowledge the Importance of Mobile Only Audiences
The advertising industry has come a long way in a short period of time when it comes to mobile and display advertising. With the rapid rise of mobile, agencies and advertisers have had to rapidly change their approach to reach consumers who now spend...
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ights/Blog/The-Duplication-Complex-Failing-to-Acknowledge-the-Importance-of-Mobile-Only-Audiences
comScore Brings Independent Metrics to Programmatic Buying to Elevate Quality Inventory and Trust in Transactions
comScore, Inc. (NASDAQ : SCOR) today announced that media buyers will be able to use key comScore advertising metrics directly in programmatic trading platforms. This is the first offering from the comScore Industry Trust Initiative, which is designed...
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ights/Press-Releases/2015/1/comScore-Brings-Independent-Metrics-to-Programmatic-Buying-to-Elevate-Quality-Inventory-and-Trust-in-Transactions
comScore Digital Analytix Selecionado pela Globocom como Solucao de Analytics
comScore, Inc. (NASDAQ: SCOR), a global leader in measuring the digital world, today announced that comScore Digital Analytix® has been selected by Globo.com as a source of analytics in order to obtain real-time insights in to their growing online video...
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ights/Press-Releases/2015/1/comScore-Digital-Analytix-Selected-by-Globocom-as-Analytics-Solution
comScore Releases December 2014 US Desktop Online Video Rankings
comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released data from the comScore Video Metrix® service showing that 195.7 million Americans watched online content videos via desktop computer in December 2014. Google Sites...
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ights/Rankings/comScore-Releases-December-2014-US-Desktop-Online-Video-Rankings
It's a very merry mobile Christmas
Mobile is placing purchasing power in the hands of consumers, says Gian Fulgoni, comScore co-founder, providing insight to online shopping.
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ights/Videos/Interview/It-is-a-very-merry-mobile-Christmas
How Facebook (and Twitter) are mastering mobile
How Facebook (and Twitter) are mastering mobile, Gian Fulgoni talks on Yahoo Finance about how people are making money on the Internet. In short, it's all about video ads and mobile.
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ights/Videos/Interview/How-Facebook-and-Twitter-are-mastering-mobile
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