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Como medir o sucesso do investimento?

In this presentation, Alex Banks analyzes the online media landscape in Brazil, and the new trends in online advertising.
9% - ights/Presentations-and-Whitepapers/2013/ABA-Midia

Crystal Ball 5 Bold Predictions for the 2013 Holiday Season

With Thanksgiving, Black Friday and Cyber Monday inching ever closer, the 2013 holiday season is nearly upon us. With many stakeholders eager to gain some foresight as to what this season might have in store, we at comScore decided to take out our crystal...
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Four Digital Trends to Watch this Holiday Shopping Season

The trees may not be trimmed nor the menorahs lit (yet!), but the 2013 online holiday shopping season is already well underway. While we’re predicting a combin ed 14-17% growth in holiday desktop e-commerce and mobile commerce vs. last year, we’re tempering...
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comScore Releases July 2014 US Online Video Rankings

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released data from the comScore Video Metrix® service showing that 190.3 million Americans watched online content videos in July 2014. Google Sites ranked as the top video content...
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Q2 M-Commerce Explodes to 47 YY Gain What it Means for the Growth of Mobile

comScore recently finished compiling our Q2 2014 e-commerce and m-commerce stats, and while desktop-based e-commerce saw signs of softness, total digital commerce was bolstered by a massive increase in mobile commerce spending growth. Following several...
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The U.S. Mobile App Report

The days of desktop dominance are over. Mobile has swiftly risen to become the leading digital platform, with total activity on smartphones and tablets accounting for an astounding 60 percent of digital media time spent in the U.S. The fuel driving mobile’s...
9% - ights/Presentations-and-Whitepapers/2014/The-US-Mobile-App-Report

Sweden Top 20 July 2014

In July 2014, over 6.5 million people in Sweden accessed the internet via their desktop PCs or laptops, consuming over 8 billion pages of content.
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Finland Top 20 July 2014

In July 2014, 3.6 million people in Finland went online via their desktop PCs or laptops, overall maintaining the traffic levels of the previous month.
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Dutch Digital Market Overview July 2014

In July 2014, there were 13.5 million desktop and laptop internet users in The Netherlands, 82% of whom also watched videos online (11.1 million unique viewers).
9% - ights/Presentations-and-Whitepapers/2014/Dutch-Digital-Market-Overview-July-2014

comScore 2014 Digital Future in Focus Reports for Chile and Mexico Now Available for Download

comScore, Inc. released the 2014 Digital Future in Focus reports for Chile and Mexico. The reports, available to the public as a complimentary download, highlight the major shifts in digital consumer behavior over the past year across various online sectors...
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