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How Local Newsrooms Can Go Deeper with Data

Top tips for local newsrooms looking to expand their digital, social and local news data options and provide some best practice examples to inform their discussion on how to move forward.
18% - ights/Blog/How-Local-Newsrooms-Can-Go-Deeper-with-Data

Capturing Instagram Reels data

With Instagram Reels owning 20% of the time people spend on Instagram and 45% of Instagram users interacting with Reels content at least one each week1, it’s no surprise the surge in short form video content continues to accelerate in 2022.
9% - ights/Blog/Capturing-Instagram-Reels-data

Comscore Announces CEO Appointment

Comscore, Inc. announced today that Jon Carpenter, who has served as the company’s chief financial officer since November 2021, has been appointed by Comscore’s board of directors as chief executive officer, effective today.
9% - ights/Press-Releases/2022/7/Comscore-Announces-CEO-Appointment

Comscore Named As A Best Place To Work

Comscore today announced that LinkedIn has named it as a top 25 place to work in the Media and Entertainment Industry.
9% - ights/Press-Releases/2022/6/Comscore-Named-As-A-Best-Place-To-Work

Making Data Simple with Comscore Total Digital

For the first time, Comscore Total Digital gives marketers, agencies and publishers combined digital and social measurement in one intuitive interface. Take a look at some of the key visual insights that will simplify the way you work.
9% - ights/Blog/Making-Data-Simple-with-Comscore-Total-Digital

Elvis plus Musical Biopics - Comscore Box Office Overview

Comscore's senior media analyst Paul Dergarabedian with his latest Comscore Exclusive Box Office Overview focusing this week on #elvismovie & musical biopics historically on the big screen!
9% - ights/Videos/Box-Office-Bites/Elvis-plus-Musical-Biopics-Comscore-Box-Office-Overview

How Comscore and YouTube Unlock the Power of CTV

Consumers are flocking to new ways of watching content and connected TV (CTV) is emerging as the new mainstream media providing richer and more diverse experiences. For advertisers, the opportunity to effectively reach and engage consumers in this dynamic...
9% - ights/Blog/How-Comscore-and-YouTube-Unlock-the-Power-of-CTV

Comscore Adds CTV Measurement to Video Metrix Multi-Platform in India

Comscore (NASDAQ: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, today announced the addition of CTV measurement to its Video Metrix® Multi-Platform product, including YouTube traffic sharing measurement, for...
9% - ights/Press-Releases/2022/6/Comscore-Adds-CTV-Measurement-to-Video-Metrix-Multi-Platform-in-India

Industry trends and Consumer Engagement Panel

Leading brands come together to discuss the latest trends in consumer engagement including upcoming changes that will impact them, like navigating the data landscape in a cookie-less world.
65% - ights/Videos/Presentation/Industry-trends-and-Consumer-Engagement-Panel

The Future of OTT Panel

The world of streaming has opened up the opportunity for creators to truly dive into new and innovative ideas and try new things. From increased diversity of casts and storylines to more "risky" plot devices to changes in the actual format of shows and...
61% - ights/Videos/Presentation/The-Future-of-OTT-Panel