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Comscore Custom Solutions

En un mundo complejo y en constante cambio, las empresas deben actuar ante el entorno competitivo con respuestas que guíen su negocio hacia el éxito.
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The Revenge of Neglected Brands

Many small brands are never advertised on TV and do not get to experience the glamour and rewards of brand advertising. Often, the reason is the unattractive economics of trying to reach a low incidence buyer base. For instance, in a product category...
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Mobile Contactless Payments Rise to the Centre as Mobile Device Focus Grows

In our 2020 Global Mobile Payments Outlook whitepaper, we learned how consumers worldwide continue to shift towards mobile devices, which has been a positive for mobile wallet adoption.
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Multi-Channel Shopping Creates New Opportunities

New Study of Multi-Channel Shopping Reveals Significant Opportunities for Retailers
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Os vídeos mais vistos nos YouTube – edição Março 2020

Quer saber quais foram os vídeos que viralizaram no mês de março 2020? Reunimos aqui os TOP 5 vídeos mais vistos tantos das marcas quanto dos influenciadores. Todos os números levantados utilizaram a ferramenta de insights de redes sociais, Shareablee...
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India INTERACT

India INTERACT will happen for the first time in India. A virtual and free event that will bring publishers, brands, and agencies as well as marketers together to talk about the latest trends in consumer engagement and industry changes with broad impacts,...
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Rock in Rio 2017 Qual foi a estrela do Palco Mundo com mais repercussao no digital

Em uma análise em conjunto, comScore e Social Studio, plataforma de listening de redes sociais, reuniram insights sobre como o Rock in Rio performou nas redes sociais.
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comScore Media Metrix Ranks Top 50 US Web Properties for August 201

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released its monthly analysis of U.S. web activity at the top online properties for August 2012 based on data from the comScore Media Metrix service.
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comScore and Starcom USA Release Updated “Natural Born Clickers” Study Showing 50 Percent Drop in Number of U.S. Internet Users Who Click on Displa...

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world today released the results of an update to its highly publicized “Natural Born Clickers” research, originally conducted two years ago in conjunction with media agency Starcom USA and...
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Top 10 propiedades de Telecomunicaciones en Social Media de Argentina

En conjunto con Shareablee, presentamos los datos de audiencia y acciones en Facebook, Twitter e Instagram de las principales empresas de telecomunicaciones del país. Destacando los esfuerzos del rubro en considerar a las redes sociales como parte fundamental...
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