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The Hunger Games


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Are apps becoming the new high street for German shoppers

The global growth of mobile platforms has redefined digital behaviours, especially relating to retail and m-commerce. Apps now dominate mobile minutes in the majority of regions measured by comScore, and are used for a growing number of consumer tasks,...
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Los mayores de 45 anos lideran el crecimiento del consumo de video desde dispositivos moviles

In the past 20 years, the proportion of non-US internet users measured by comScore has increased from 34% of the global desktop population to 89%, with EMEA now accounting for a third of this audience. This post draws on insights from the 2016 Global...
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Traumziel Search Engines fuer Deutsche Werbetreibende der Reisebranche


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How Home Improvement Brands Can Stay Top-of-Mind With Smarter TV Buys

As COVID restrictions ease, how can home improvement brands navigate the spring season by refining their TV campaigns to stay top-of-mind during the upcoming recovery?
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Fast Facts: Bhool Bhulaiyaa 3

Check out this quick infographic to learn about 'Bhool Bhulaiyaa 3' film's social buzz, the actors and film critics leading it, and the top post with the highest engagement.
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Europeans Over 45 Spend Most Time Looking for Their Perfect Match Online

In December 2012, nearly 49 million Europeans visited the Community-Personals (online dating) category, that’s 12 percent of the total online population in Europe above the age of 15.
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Asia Pacific Has Largest Daily Online Gaming Audience

Worldwide, nearly 671 million people played an online game using a desktop PC or laptop in April 2013, with 145 million gamers playing on a daily basis. The number of daily gamers differs across the continents with an average of 47.9 million internet...
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iPhone Users Earn Higher Income Engage More on Apps than Android Users

The median iPhone app user earns $85,000 per year, which is 40 percent more than the median Android phone user with an annual income of $61,000. On average, iPhone users engage with their smartphone apps for nine more hours in a given month than Android...
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Spain vs The Netherlands The Digital Football Match

The world's most popular sporting event started yesterday, bringing a whole variety of opportunities for brands and marketers, especially considering that the 2014 FIFA World Cup is the first in the social media and digital omnivore’s age.
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