Comscore is committed to privacy and the responsible use of information.

We strive to promote transparency by creating, publishing, and adhering to privacy policies across our products, services, and practices. We enable individuals to request to access, correct and/or delete personal information which relates to them. We also continually strive to promote responsible use of personal information through the design of our products, ongoing monitoring and auditing, and information security safeguards.

Comscore is an IAPP Bronze Member

Privacy Principles

We collect data directly from individuals who have opted to participate in our panels and surveys. We also collect data through websites and mobile apps, as well as from our customers and other partnerships.

Transparency – We seek to create trust in our processes for data collection, and our privacy policies provide clear information regarding the data we collect and how we use it.

Control - We recognize that individuals should have the ability to make informed decisions regarding how their personal information is used/processed. We provide individuals with the mechanisms to make informed choices, understanding that the collection, use and/or processing of personal information is necessary to deliver our products and services.

Security – We use technical, physical, and organizational controls as part of a multilayered approach to data security. These controls provide data protection that is regularly reviewed by internal and external auditors to ensure the company gathers and processes data in ways that are consistent with its privacy policies, industry best practices, and applicable laws and regulations.  Learn more.

Privacy
Privacy

Privacy Policies

Comscore operates a number of research panels, each of which is governed by the privacy policy that appears on the website assigned to that research panel. To learn more about our research panels’ privacy policies, you may visit: CreativeKnowledge, Full Circle Studies, measureAd, MobileXpression, PremierOpinion, RelevantKnowledge,  TMRG, VoiceFive, OpinionSquare, PermissionResearch, and DigitalReflection.

To view the Privacy Policy about Comscore.com and the mobile application for Comscore.com, please visit comscore.com/Privacy-Policy. 

To learn more about Comscore’s digital measurement privacy policy, please visit ScorecardResearch.

Privacy Global Impact

Global Impact

At Comscore, we believe in bringing trust and transparency to media, marketing, and other industries across the globe. This includes our approach to global privacy laws and standards. As domestic and international privacy and data protection laws evolve, Comscore evolves with them. For more information about specific data protection laws, please see below:

Data Subject Rights

Data Subject Rights

Certain privacy laws – domestic and abroad – give individuals the right to request access to, correction and/or deletion of the personal information a company has about them. This is known as Data Subject Rights ("DSR"). At Comscore, we believe individuals should have access to their information regardless of where they are located.  For more information on how individuals can submit a DSR request, please visit our  DSR page.

Privacy Partners

Comscore Partners

Comscore works with trusted vendors, suppliers, and third-parties who provide support to our services, products, and practices.  For more information please visit Comscore’s Privacy Partners Page.

Additional Information

Global privacy laws may differentiate between the controller and processor of personal information. In general, Comscore is a controller of personal information collected by Comscore digital measurement and panel technologies. There are circumstances where Comscore may be a processor for digital audience measurement due to the restricted processing activities and data flow.

Comscore may also collect personal information from surveys conducted on behalf of our clients. In these instances, the clients are the controllers.

If you live in the United States or any other country outside of the European Union, European Economic Area, or the United Kingdom, the data controller is Comscore, Inc. an address of: Comscore, Inc., ATTN: Chief Privacy Officer, 11950 Democracy Dr Suite 600, Reston, VA 20190

If you live in the European Union, European Economic Area, or the United Kingdom, the data controller is Comscore B.V., with an address of: Comscore B.V., ATTN: Data Protection Officer, Herikerbergweg 280, 1101 CT Amsterdam, the Netherlands 

Privacy questions

Please submit your Privacy questions and comments by email to  privacy@comscore.com.