The State of Social Media
Despite US origins, Uber has achieved greater reach among mobile users in two Latin American countries than in the US. In this post we examine Uber’s global footprint, and highlight the impact of selected competitors in other regions.
We will revisit this category later in the year to understand how competition drives broader market adoption.
Source: Comscore Mobile Metrix, June 2017.
Comscore Media Metrix® Multi-Platform provides an unduplicated view of total audience behavior across desktops, smartphones and tablets.
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