More Insights

Healthcare.gov: Traffic is Up Slightly, But Browsing and Enrollment is Down

Comscore Releases Top 50 U.S. Multi-Platform Properties for September 2013

Following Initial Fiasco, Healthcare.gov Website Conversions Jump as Traffi...

More than three weeks have passed since the Health Insurance Marketplace opened to the public, and following the initial spike of 2.5 million unique visitors on October 1st, Comscore data indicates th...

Five Strategies for Effectively Marketing to the Multi-Platform Majority

Marketing to the Multi-Platform Majority

Healthcare.gov Sees Massive Traffic Spike, Reaching 2.5 Million Americans o...

With the Health Insurance Marketplace open to the public as of a few days ago, there have already been a number of reports about the massive amount of web traffic the Marketplace is experiencing. Inde...

Do Mobile Ads Even Work? New Comscore Research Says “Yes”

Measurement in the Evolving App Environment

5 Reasons to Start Using Direct View Today

5 Things Every Marketer Should Know About Mobile Commerce

2013 Digital Future in Focus Series

There's a $20 Billion Pot of Gold at the End of the Mobile Advertising Rain...

What's The 'Open Rate' Of Your Social Content?

Get Mobile - Now!

Comscore Online Ad Delivery Findings Featured in the Journal of Advertising...

Viewability Benchmarks Show Many Ads Are Not In-View but Rates Vary by Publ...

As Digital Ad Effectiveness Measurement Improves, Are Branding Ad Dollars R...

Comscore Welcomes Starcom MediaVest Group and Zenith Optimedia as Preferred...