More Insights

New Comscore Reports Illustrate Measurement Stability to Enhance TV Campaig...

Top 23 Insights of 2023

Concert Movies Sing at The Box Office!

To have two concert films, “Renaissance: A Film by Beyoncé” this past weekend and the mid-October debut of “Taylor Swift: The Eras Tour,” both topping the weekend box-office chart in a single year is...

Enter Generative AI Search

Generative AI: writing, editing and designing in 2023

Unlocking the Secrets of Effective Advocacy Messaging with Big Data for the...

In the rapidly evolving landscape of political and advocacy communications, every dollar spent counts more than ever. With 2024 poised to break records in political and advocacy ad spending, the need...

Football Sees Another Week of Success in Albany-Schenectady, NY

Football Fans are in Mid-Season Form in Minneapolis-St. Paul, MN

Three key insights for podcast advertising, in a privacy-centric landscape

Fast Facts: Diwali 2023 on social media

Football Coverage Shines on Broadcast & Cable in Sacramento, CA

What marketers should know about the future of cross-platform measurement

The ‘Beckham’ series effect on social media

A Sports Filled Week in San Antonio, TX

Strategies that Win: The New Year Sports Segment Guide

Reach, Frequency and Beyond. Insights from Comscore and YouTube.

Nearly 1 in 3 Homes Tune in to Sunday Night Football in Baltimore, MD

Monetizing the Full Value of the Consumer for Brands and Publishers with Ma...