The State of Social Media
Despite the ongoing challenges of brick-and-mortar retail, digital commerce continued to flourish in Q1 2017 with strong double-digit growth on its way to an all-time high as a share of total retail spending.
In this presentation, Comscore SVP of Marketing & Insights Andrew Lipsman examines the latest online retail trends and their impact on retailers going forward.
Key insights from the webinar include:
Comscore Media Metrix® Multi-Platform provides an unduplicated view of total audience behavior across desktops, smartphones and tablets.
Request a demo