- November 24, 2017

What Are Millennials Doing Online?

As technology and digital media continue to evolve alongside millennials, this discussion was organised to uncover the latest insights into the online behaviour and habits of this audience group, as well as some key areas important to them, such as instant messaging, digital music, e-commerce, online video and entertainment.

Moderated by Comscore, this session aimed to help marketers better understand, reach and engage with this highly digital demographic segment across categories, platforms and devices.

Multi-Platform Content Measurement

Comscore Media Metrix® Multi-Platform provides an unduplicated view of total audience behavior across desktops, smartphones and tablets.

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