Global State of Mobile
Audiences around the world are shifting their behaviors to be more mobile-oriented than ever before. But what are the underlying dynamics driving mobile media and app activity amongst consumers?
Comscore's 2019 “Global State of Mobile” report looks at the global mobile ecosystem to highlight trends and emerging opportunities.
Key topics covered in the report include:
- Trends in mobile audience behavior across key markets in North America, Europe, Latin America, and Asia
- Deep dives into up-and-coming app categories in the U.S., including ride sharing, mobile ordering, gaming and online retail
- A look at what’s changing in mobile use habits in the U.S.