2024 State of Gaming Report
Presidential debates are a big-ticket viewing event, and as the election in November draws near, the stakes have only grown. Given the change on the Democratic ticket from President... Read more
Football Audience Playbook
Will Gen Z Turn Out to Vote in 2024?
2024 State of Privacy in Advertising
Fast Facts: ‘Demure’, the keyword taking social media by storm
In our Privacy Era: Why Chrome's Cookie Decision Won't Halt Privacy Progress
2024 State of Gen Z and the Future of Advertising
The iOS Opportunity: Why iPhone audiences should be prioritized by advertis...
Global State of Mobile
U.S. Music Streaming Giants Are Now Mobile Audience Heavyweights
In this blog post, we take a look at how U.S. audiences engage with music apps, including iHeartRadio, Pandora, Soundcloud, Apple Music, Spotify, and Google Play Music, and discuss how their audiences...
U.S. Smartphone Penetration Surpassed 80 Percent in 2016
Home Sweet Digital Home
There was a time when understanding consumer use of the Internet was relatively simple - all we needed to measure was engagement from computers. There were no tablets, no smartphones, no OTT; your the...
7 Out of 10 iPhone and Android Users are Loyal to Their Platform on Tablet
Uber, Lyft and Tinder Headline List of Fast Rising Apps of 2014
Top 25 Mobile Apps Dominated By The Largest Digital Media Brands
iOS App Users Skew Younger than Android Counterparts