The State of Social Media
New Solution Offers Insight to Better Plan, Evaluate and Optimize Online and Offline Campaigns
Mexico City, June 24th, 2016 – Comscore, Inc. (NASDAQ: SCOR), a leading cross-platform measurement company, along with Ipsos, the 3th worldwide market research Company (Ipsos: ISIN code FR0000073298, Reuters ISOS.PA, Bloomberg IPS:FP) announced today the launch of a new fused solution to measure offline and online media consumption and lifestyle habits of Mexican consumers.
If you want to read the complete version of the release in Spanish, please click here.
Marketing Director LATAM
Comscore Media Metrix® Multi-Platform provides an unduplicated view of total audience behavior across desktops, smartphones and tablets.
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