More Insights

Over a Third of U.S. Smartphone Owners Download At Least One App Per Month

Top 25 Mobile Apps Dominated By The Largest Digital Media Brands

iOS App Users Skew Younger than Android Counterparts

iOS users skew younger than their Android counterparts across the smartphone and tablet segments. 43 percent of iPhone users are between the ages of 18-34 as compared to 39 percent of Android phone us...

Optimizing Content and Marketing Strategies for Today’s Health Insurance Sh...

The U.S. Mobile App Report

Q2 M-Commerce Explodes to 47% Y/Y Gain: What it Means for the Growth of Mob...

Comscore recently finished compiling our Q2 2014 e-commerce and m-commerce stats, and while desktop-based e-commerce saw signs of softness, total digital commerce was bolstered by a massive increase i...

Next iPhone Release Has Potential for a Huge Upgrade Cycle

iPhone Users Earn Higher Income, Engage More on Apps than Android Users

Does Snapchat’s Strength Among Millennials Predict Eventual Mainstream Succ...

Emmys By The Numbers

IAB Peru Interviews Jodi McDermott, Comscore Group VP

Is Mobile Bringing About the Death of the PC? Not Exactly

2014 Online Marketing Effectiveness Benchmarks for the Pharmaceutical Indus...

Captivating the Consumer in an Omni-Channel World: The State of Online Reta...

When Mobile Web Dominates Apps in an App-Dominated World

The Perils of Survey Data in Cross-Platform Measurement

Major Mobile Milestones in May: Apps Now Drive Half of All Time Spent on Di...

Amazon’s First Try at the Smartphone Market Doesn’t Mean it’s New to Mobile