More Insights

Comscore and the Role of Privacy: Context and History of Online Measurement

Comscore's Work on Online Measurement in a Privacy-Forward Future

Best opening weekend box office haul for "F9" since 2019's "Star Wars"

Paul Dergarabedian, Senior Media Analyst at Comscore, joins CNBC's Worldwide Exchange to discuss the box office, after "F9" hauled in $70M in its domestic opening weekend.

The Importance of Purpose Fact Pack

You Can't Cancel Culture with Kimberly Paige

App Tracking Transparency and the Future of App Measurement

This whitepaper explores what the future for mobile app measurement looks like for content publishers and advertisers, as these players navigate privacy changes including iOS14.5 and Apple’s App Track...

LGBTQ-Themed Programming Attracts Viewers Across Key Segments

The Importance of "Democratizing Data" with Todd Haskell

Making Joy Easy During the COVID-19 Pandemic with Julie Roehm

Targeting Gen Z

Gender Positivity: SeeHer

What’s your cookie-free targeting strategy?

Data Transfers and Standard Contractual Clauses Update

Behind the Scenes: Marketing Movies with Tim Sommerfeld

Leading Through the Unexpected with Ken Thewes

Using Data to Drive Uplifting Stories

Doing Well by Doing Good with Amanda Brinkman

What does Coinbase's digital engagement mean for cryptocurrency?