#RIPGRPs: Evolving the Metrics That Move Us Forward
2023 NBA Finals: Local & National TV Recap
AI's Role in the Partnership of Data + Creativity
No Hard Feelings about the Box Office
This week Paul and Mike discuss the ebb and flow of a normal box office cycle and why this past week was pretty typical. They also take a look at why is so important to keep expectations in check when...
The Comscore Interview with Writer Neil Turitz
Fall Segment Guide 2023
U.S. Open Outpaces the NBA Finals in Tampa-St. Petersburg, FL
Tampa-St. Petersburg, FL residents had plenty of sports to choose from this week, as the market earned over 66 million total hours of live television viewed.
CineEurope 2023
An Elevated Conversation With Sarah Timlick
NBA Finals Drive Ratings in Dallas-Ft. Worth, TX
Why you need a hybrid targeting strategy
The Doctor Pays a Visit
Advertising to Gen Z
Your Friendly Neighborhood Spider-Man Does it Again!
What are the most visited social media platforms among Gen Z?
Indy 500 Drives Ratings in Indianapolis, IN
Local Market Preview: Indianapolis, IN
Memorial Weekend Box Office Swims to Solid Results!
Local News Engages Audiences in Savannah, GA