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Strategies that Win: The New Year Sports Segment Guide

Top 3 Holiday Shopping Predictions for 2023

Political TV Ad Exposure Targeting

New segments available exclusive to The Trade Desk users help political advertisers drive incremental reach over linear through digital channels including CTV.

Un-Identifying the Future of Advertising

The 2023 Holiday Checklist

Spooky Stats: Halloween Costume Shopping Trends

As the leaves begin to fall and the pumpkin spice lattes flow, we're diving into the spook-tacular data surrounding Halloween.

Monetization Opportunities for Publishers in the Face of Signal Loss

Navigating the Future of Ad Monetization with Proximic by Comscore

Programmatic Decoded: What is Advertising Addressability?

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Game On! How to Unlock the Potential of Fall Sports Viewership

How the Women's World Cup Scores Big

AI's Role in the Partnership of Data + Creativity

Fall Segment Guide 2023

Why you need a hybrid targeting strategy

Have the signal loss challenges of the future already arrived?