#RIPGRPs: Evolving the Metrics That Move Us Forward
Solving for X: The Power of Combined TV and Digital
Measuring Multichannel Marketing
Comscore to Release Cross-Screen Video Measurement - Linear TV Measurement...
Comscore to Release Cross-Screen Video Measurement – Linear TV Measurement Next, says Joan FitzGerald, SVP for Television & Cross Media Solutions.
TV & Digital Video Everywhere: Measuring Multi-Platform, Time-shifted Video...
Time spent online by the numbers
Comscore and Kantar Partner on Global Cross-Media Audience and Campaign Mea...
Earlier today, Comscore announced a strategic alliance with WPP’s data investment management division, Kantar. The alliance establishes a framework to bring the best of breed elements from the two com...
Solving the Multi-Platform Video Measurement Challenge
Half of Millennial Netflix Viewers Stream Video on Mobile
How to Avoid the Creep Factor with IoT Technology?
The U.S. Total Video Report
Captivating the Consumer in an Omni-Channel World: The State of Online Reta...
The Perils of Survey Data in Cross-Platform Measurement
Six Questions: Gian Fulgoni, Comscore
From TV to Total Video: How Integrated Video Planning Can Transition Advert...
5 Principles of Comscore Total Video
From TV to Total Video
Putting the Cross-Media Measurement Future into Focus: A Q&A with Manish Bh...
Putting the Digital Advertising Future into Focus: A Q&A with Anne Hunter