2025 State of Programmatic Report
Proximic by Comscore’s third annual State of Programmatic Report for 2025 reveals a digital advertising industry at a turning point. Read more
Spring Audience Guide
CES 2025 kicks off with Comscore
Comscore Data Divas at CES C Space
Consumers set up a blockbuster holiday season at the Box Office
Comscore TV Personification
Enter Generative AI Search
Video Gaming Insights
Comscore and Microsoft Partner to Provide Big Data Mining and Visualization...
Comscore and Microsoft Power BI, a business analytics service, will be releasing a solution this summer that allows business users to access and understand their data in a matter of minutes. The solut...
Smartphone Market Led by Android in Software, iPhone in Hardware
New study finds that the IAB's Mobile Rising Star ad formats are more likel...
Comscore at the NewFronts: UbiquiTV is the New Reality
At the NewFronts, everyone will be looking to decipher the dynamics of this increasingly multi-platform world we live in, where the lines between TV and digital video, and premium and non-premium cont...
Android Captures Majority Share of US Smartphone Market
Google Reaches 1 Billion Global Visitors
Mobile Mondays Top US Smartphone Platforms
Android Takes Lead in U.S. Smartphone Market