2024 State of Gaming Report
Why scale is crucial for reliable local market measurement
Oracle Data Cloud Names Comscore to Premier Data Provider Program
Comscore offers new audience targeting to solve for programmatic TV challen...
Buying television inventory programmatically continues to grow along with TV content choices. Comscore is responding by augmenting its audience-targeting offerings, including various personas, accordi...
More Front-End Automation Needed For Addressable TV: DISH’s Arrix
Local TV & Agency Sales Conference 2018
To What Do I Owe This Success? – Optimizing TV Ad Campaigns to Drive Automo...
To better understand how advertising – and specifically, TV advertising – drives consumer behavior, Comscore compared gross ratings point (GRP) volumes* to automotive shopper** volumes for two major a...
“It’s like Thunder, Lightning, Severe Weather is Frightening:” How Harsh We...
When Linear TV and Digital Collide: The Rise of the Virtual MVPD
Hulu Hopes Comscore Campaign Ratings Quantify Shared Viewing
The Future of CTV Advertising Panel
Leveraging Digital Platforms to Drive Live Sports Tune-In
Delivering Impact: Advancing this Year’s Upfronts
How Comscore, Dish & Sling Innovate in Addressable Ad Measurement
YouTube Tune-In Study Shows Ad Recency and Frequency Correlate with Viewers...
Comscore Appoints Joseph R. Rostock as Chief Information Officer
Comscore Follow-Up Statement on Pending Legal Proceedings with Nielsen
2017 State of Travel
Comscore Statement on Pending Legal Proceedings with Nielsen