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The Score by Comscore

Gain a new unified perspective on TV Ad exposure time across Linear TV and CTV
100% - fts/The-Score-by-Comscore

Market-Level Campaign Measurement

CCR market-level reporting offers advertisers unparalleled depth, empowering them to measure campaign effectiveness on the fly and strategically optimize for maximum impact
98% - ducts/Advertising/Market-Level-Campaign-Measurement

Comscore Campaign Ratings

Comscore’s Campaign Ratings (CCR) allows you to access a holistic, de-duplicated view of campaigns – including impressions, reach, frequency and GRPs – across TV, CTV, desktop and mobile platforms
97% - ducts/Advertising/Comscore-Campaign-Ratings

Total Digital

Comscore Total Digital delivers complete digital intelligence across web, mobile and social with one intuitive, always-on interface.
88% - ducts/Digital/Total-Digital

Total Digital

Comscore Total Digital delivers complete digital intelligence across web, mobile and social with one intuitive, always-on interface.
88% - ducts/Social/Total-Digital

Cookie-free Targeting Solution

Comscore Predictive Audiences is the industry’s first cookie-free targeting capability that enables advertisers to reach desirable audiences based on deterministic audience data and privacy-friendly contextual signals.
88% - ducts/Programmatic-Targeting/Cookie-free-Targeting-Solution

Local Market Definitions

Comscore Markets™ provides 210 local market definitions and universe estimates created using Comscore proprietary methodology.
88% - ducts/Television/Local-Market-Definitions

Cross-Platform Measurement Integration Partners

Experience the future of precision measurement and uncover unparalleled market-level insights, brought to you exclusively by The Trade Desk and Comscore
83% - ducts/Advertising/Cross-Platform-Measurement-Integration-Partners

National TV Measurement

Comscore TV National provides television buyers and sellers with precise, massive-scale capturing insights at the household-level and with advanced audiences. Person-level demos are also now available in Comscore TV, delivering 90 age/gender segments.
76% - ducts/Television/National-TV-Measurement

Streaming Insights

Comscore CTV Intelligence™ provides clients with critical insight into consumer over-the-top (OTT) streaming activity on TV-connected devices, including smart TVs, streaming sticks and boxes and gaming consoles.
76% - ducts/CTV/Streaming-Insights