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The Value of Online Video in the UK

The value of the online video marketplace is booming, with the role of video in all stages of the consumer lifecycle becoming increasingly recognised. According to comScore’s Video Metrix, 34.7 million people watched online video content for an average...
74% - ights/Presentations-and-Whitepapers/2011/The-Value-of-Online-Video-in-the-UK

2013 Auto Insurance Shopping Report

The 2013 Online Auto Insurance Shopping Report provides a detailed analysis of overall industry trends in 2012 and the attitudes and intentions of consumers shopping for auto insurance online.
73% - ights/Presentations-and-Whitepapers/2013/2013-Auto-Insurance-Shopping-Report

The Mobile Nation in Canada: A First Look

This presentation provides insight into the rapidly developing mobile market in Canada as it compares to countries around the world, and includes intelligence on how to optimize your sales and marketing strategies.
58% - ights/Presentations-and-Whitepapers/2011/The-Mobile-Nation-in-Canada-A-First-Look

The 2008 Digital Year in Review

The comScore 2008 Digital Year in Review recaps key trends in U.S. digital marketing for the year. This report highlights the key trends in several areas of digital marketing, including e-commerce, top-growing sites and site categories, search, online...
56% - ights/Presentations-and-Whitepapers/2009/2008-Digital-Year-in-Review

2013 Future in Focus - Digitales Deutschland

comScore presents its 2013 Future in Focus – „Digitales Deutschland“ report on the latest digital trends in Germany. The report is written in German and outlines prevailing trends in digital behaviour, mobile, online video, search, online advertising...
55% - ights/Presentations-and-Whitepapers/2013/2013-Future-in-Focus-Digitales-Deutschland

comScore IMS Mobile in LatAm Research Study

comScore in association with Internet Media Services (IMS) released the results of the first edition of the IMS Mobile in LatAm Research Study that shows the behavior of Latin American mobile users and their relationships with specific mobile apps such...
52% - ights/Presentations-and-Whitepapers/2015/comScore-IMS-Mobile-in-LatAm-Research-Study

comScore Ad Metrix: Measuring the Display Advertising Market Resurgence

We’ve witnessed a strong resurgence in the display ad market over the past several months, with the number of impressions up 15 percent vs. year ago and average CPMs also continuing to rise. Much of this resurgence can be attributed to innovation occurring...
50% - ights/Presentations-and-Whitepapers/2010/comScore-Ad-Metrix-Measuring-the-Display-Advertising-Market-Resurgence

Marketing to the Multi-Platform Majority

In today’s world, the paradigm of multi-platform digital media consumption is breeding complexity, disrupting the established media infrastructure, and creating uncertainty about what tomorrow might bring. This white paper will provide companies with...
49% - ights/Presentations-and-Whitepapers/2013/Marketing-to-the-MultiPlatform-Majority

2013 Europe Digital Future in Focus

comScore presents its 2013 Europe Digital Future in Focus report, providing an overview of the European digital landscape and identifying the prevailing trends in web usage, online video, mobile and search.
49% - ights/Presentations-and-Whitepapers/2013/2013-Europe-Digital-Future-in-Focus