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Consumer Health Data Privacy Notice

Consumer Health Data Privacy Notice
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Unpacking the Role of AI in Media Measurement

In the past year, ChatGPT and other generative artificial intelligence (AI) large language models (LLMs) have become ubiquitous. This explosive growth has led companies across the media and advertising ecosystem to look for applications of this remarkable...
2% - ights/Blog/Unpacking-the-Role-of-AI-in-Media-Measurement

Beyond Screens and Markets

For Comscore, our focus at the NAB Show went beyond screen type and markets to focusing on all audiences at scale. In particular, we highlighted the breadth of data we provide to enhance storytelling, and how we enable Station clients to reach advertisers...
2% - ights/Blog/Beyond-Screens-and-Markets

comScore Releases The 2010 Europe Digital Year in Review

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released The comScore 2010 Europe Digital Year in Review. This inaugural report provides a comprehensive overview of key trends in the European digital media landscape, including...
2% - ights/Press-Releases/2011/2/comScore-Releases-The-2010-Europe-Digital-Year-in-Review

comScore Releases Inaugural Report The 2010 Mobile Year in Review

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released The comScore 2010 Mobile Year in Review. This inaugural report recaps key trends in the mobile landscape in 2010 throughout the U.S., Europe (EU5) and Japan. The report...
2% - ights/Press-Releases/2011/2/comScore-Releases-Inaugural-Report-The-2010-Mobile-Year-in-Review

Hispanic Consumers More Likely to Have Positive Association with Advertising than Non-Hispanics

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released results of a study of U.S. Hispanic consumers, including insights into their online behavior and engagement with advertising. The study found that U.S. online Hispanic...
2% - ights/Press-Releases/2010/11/Hispanic-Consumers-More-Likely-to-Have-Positive-Association-with-Advertising-than-Non-Hispanics

comScore to Address Key Industry Topics at dmexco 2015

comScore leaders to speak about NHT, programmatic advertising and video analytics at Europe’s leading digital marketing exhibition & conference in Cologne
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As Work-From-Home Numbers Rise Due to the Coronavirus Pandemic Collaboration Tools See Spikes in Usage

With Covid-19 changing the ways in which U.S. audiences are using online tools for socialization and work, we are also seeing large shifts in engagement with conferencing and collaboration tools. This blog post examines trends in collaboration platforms...
2% - ights/Blog/As-Work-From-Home-Numbers-Rise-Due-to-the-Coronavirus-Pandemic-Collaboration-Tools-See-Spikes-in-Usage

Cookie-free Targeting Solution

Comscore Predictive Audiences is the industry’s first cookie-free targeting capability that enables advertisers to reach desirable audiences based on deterministic audience data and privacy-friendly contextual signals.
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Comscore Everywhere Launches as a New Standard for Single-Source Cross-Platform Measurement

Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, is excited to introduce ‘Comscore Everywhere,’ a true single-source unified cross-platform measurement solution. Comscore Everywhere will provide...
2% - ights/Press-Releases/2022/1/Comscore-Everywhere-Launches-as-a-New-Standard-for-Single-Source-Cross-Platform-Measurement