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The CNN Cross-Media Report

In today’s cross-media world, consumers not only have a vast array of options for what media content to consume, they also have more options than ever as to how they consume it. The consumer choice among TV, desktop or mobile depends on a number of factors,...
10% - ights/Presentations-and-Whitepapers/2016/The-CNN-Cross-Media-Report

Tablet Audience Nearly 3x as Likely to Watch Video as Smartphone Users

Tablets are poised to fundamentally disrupt the way people engage with the digital world both on-the-go and perhaps most notably, in the home. New insights from comScore TabLens™  found that more than half of U.S. tablet users watched video and/or TV...
10% - ights/Infographics/Tablet-Audience-Nearly-3x-as-Likely-to-Watch-Video-as-Smartphone-Users

UK Online Audience Increasingly Exposed to Video Ads

In the UK, the number of online viewers watching content videos was stable over the past six months, with 33.3 million unique viewers during September 2011. The number of people watching content videos online had a relatively steady growth rate of 4 percent...
10% - ights/Infographics/UK-Online-Audience-Increasingly-Exposed-to-Video-Ads

UK Males Far More Engaged with Online Videos

21.9 million UK internet users were exposed to a video ad stream and 33.3 million UK internet users watched a content video in January 2012. A demographic analysis revealed that males were far more engaged with content videos, accounting for 74.7 percent...
10% - ights/Infographics/UK-Males-Far-More-Engaged-with-Online-Videos

An Average Monday in the UK: PCs for Lunch Tablets for Dinner

In today’s multi-platform environment many people consume content on the go using different devices throughout the day. Looking at the share of device page traffic on a typical work day in the UK, we can see that mobiles capture the largest share of page...
10% - ights/Infographics/An-Average-Monday-in-the-UK-PCs-for-Lunch-Tablets-for-Dinner

comScore Releases December 2011 US Online Video Rankings

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released data from the comScore Video Metrix service showing that 182 million U.S. Internet users watched online video content in December for an average of 23.2 hours per viewer....
10% - ights/Press-Releases/2012/1/comScore-Releases-December-2011-US-Online-Video-Rankings

comScore Releases May 2012 US Online Video Rankings

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released data from the comScore Video Metrix service showing that more than 180 million U.S. Internet users watched 36.6 billion online content videos in May. Video ads posted...
10% - ights/Press-Releases/2012/6/comScore-Releases-May-2012-US-Online-Video-Rankings

comScore Releases October 2012 US Online Video Rankings

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released data from the comScore Video Metrix service showing that 183 million U.S. Internet users watched more than 37 billion online content videos in October, while video...
10% - ights/Press-Releases/2012/11/comScore-Releases-October-2012-US-Online-Video-Rankings

Top Sports Content on Social Media: September 2021

With the start of the NFL season, the ongoing baseball season, a return to college sports, basketball preparing for the season opener, and more, there has been no shortage of sports content across social media in September. We took a look at what content...
10% - ights/Blog/Top-Sports-Content-on-Social-Media-September-2021

comScore Announces Media Metrix 360 Measurement Platform Now Open + New Program for Start-Ups

Today comScore made two very important announcements at the TechCrunch Disrupt Conference in NY that we are extremely excited to share with the industry
10% - ights/Blog/comScore-Announces-Media-Metrix-360-Measurement-Platform-Now-Open-New-Program-for-Start-Ups