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Global Facebook Viewability Reporting Going Live in comScore validated Campaign Essentials
comScore (NASDAQ: SCOR) today announced that Facebook viewability data will be available on a global basis directly through the Ad Validation module of validated Campaign Essentials™ (vCE®) later this month. The new reporting includes key viewability...
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ights/Press-Releases/2016/9/Global-Facebook-Viewability-Reporting-Going-Live-in-comScore-validated-Campaign-Essentials
Young Audience Shows Highest Engagement with Online Video in Turkey
In February 2011, Turkish male online video viewers between the age of 15 and 24 viewed 200 videos each, accounting for an average of 20.8 hours of online video viewing during the month. Women in the same age group (15-24 years old) viewed just 12 hours...
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ights/Infographics/Young-Audience-Shows-Highest-Engagement-with-Online-Video-in-Turkey
comScore Expands Partnership with DISH
comScore, Inc. (NASDAQ: SCOR) today announced a new long-term agreement with DISH Network L.L.C to renew its integration of DISH’s TV viewing information with comScore’s TV measurement service. The integration of DISH’s aggregated and projected TV viewing...
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ights/Press-Releases/2016/4/comScore-Expands-Partnership-with-DISH
comScore Introduces Mobile Audience Campaign Reporting in Canada and the United Kingdom
comScore (NASDAQ: SCOR) today announced the expansion of its mobile demographic reporting capabilities in validated Campaign Essentials™ (vCE®) to Canada and the United Kingdom
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ights/Press-Releases/2016/9/comScore-Introduces-Mobile-Audience-Campaign-Reporting-in-Canada-and-the-United-Kingdom
comScores 2016 US Mobile App Report Available for Download
comScore, Inc. (NASDAQ: SCOR), today published The 2016 U.S. Mobile App Report. The report, available to the public as a complimentary download, provides detailed data and in-depth insights on the digital access vehicle that now drives the majority of...
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ights/Press-Releases/2016/9/comScores-2016-US-Mobile-App-Report-Available-for-Download
Dutch Spend Half of Desktop Time Watching Videos
As online video consumption continues to increase and expand onto new platforms, video plays an increasingly valuable role in the marketing mix. Desktop remains a growth platform for video, with a 16% increase in viewers from November 2015 to April 2016...
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ights/Infographics/Dutch-Spend-Half-of-Desktop-Time-Watching-Videos
Top Japan Internet Sites
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ights/Press-Releases/2008/08/Top-Japan-Internet-Sites
Share of Device Traffic in Brazil
In May 2011, non-computer devices accounted for 0.6% of total web traffic in Brazil. Of this 0.6% of non-PC traffic, mobile devices accounted for 61.4% of web traffic, while tablets accounted for 33.4% of traffic. Other devices, which includes handheld...
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ights/Infographics/Share-of-Device-Traffic-in-Brazil
What is Next for the iPhone
With the impending release of the next iteration of the iPhone, all eyes will be focused on the changes that the next generation of this device brings to the market. When the first iPhone was released in 2007, it paved the way for greater adoption of...
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ights/Infographics/What-is-Next-for-the-iPhone
Mobile la destination de reve pour la categorie Travel en France
French summertime delivers peak interest in travel, causing digital audiences to engage heavily with the category. With an audience of 30 million unique visitors in the country, travel websites reached 64% of the French audience in July 2016, and insights...
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ights/Infographics/Mobile-dream-destination-for-French-Travel-category-propelling-Airbnb-to-highest-European-reach
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