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Comscore and Minute Media Announce Renewal for Expanded Digital Audience Measurement

Comscore and Minute Media, a leading global technology and digital publishing platform, today announced a broadened renewal for Minute Media’s use of Comscore’s granular digital audience measurement solutions.
25% - ights/Press-Releases/2020/5/Comscore-and-Minute-Media-Announce-Renewal-for-Expanded-Digital-Audience-Measurement

Comscore to Present State of OTT Webinar on Evolving Consumption and Usage Trends

As over-the-top (OTT) viewing continues to be a mainstream behavior in the United States, the OTT industry is evolving. That is why Comscore is excited to present its 2020 installment of the industry-leading State of OTT webinar series on June 18, 2020...
11% - ights/Press-Releases/2020/5/Comscore-to-Present-State-of-OTT-Webinar-on-Evolving-Consumption-and-Usage-Trends

Online News/Information Landscape in APAC

News/Information is one of the top categories accessed by digital audiences worldwide, ranking higher than other popular categories such as entertainment and retail. In March 2020, APAC had most of the global News/Information unique visitors, representing...
22% - ights/Presentations-and-Whitepapers/2020/Online-News-Information-Landscape-in-APAC

Understanding the Automotive Buyer

Dealerships are closed and car shopping has drastically slowed. But this is temporary. The market will eventually return to normal with an expected overwhelming influx of in-market shoppers. Are you prepared to maximize your efforts to capitalize and...
12% - ights/Infographics/Understanding-the-Automotive-Buyer

How COVID19 is Shaping Media Consumption in New York, Philadelphia and Boston


9% - ights/Presentations-and-Whitepapers/2020/How-COVID19-is-Shaping-Media-Consumption-in-New-York-Philadelphia-and-Boston

Multi-Platform Gaming Trends in 2020

Chris Blakely and Paul Wright highlight esports and gaming consumption trends by exploring insights from the "Comscore State of Gaming" survey including esports interest and consumption responses, gaming consumption trends and device usage (console, PC,...
12% - ights/Presentations-and-Whitepapers/2020/Multi-Platform-Gaming-Trends-in-2020

Coffee with Comscore – Online Gaming in the UK

We held a “Coffee with Comscore” session to share insights into the online gaming industry in the UK, the demographics, platforms and trends which will help agencies and advertisers strategically reach their target consumers.
14% - ights/Presentations-and-Whitepapers/2020/Coffee-with-Comscore-Online-Gaming-in-the-UK

Continued Shifts in Online Retail Interest During Coronavirus Pandemic

The latest insights from Comscore show that while certain retail categories saw significant decreases in visitation and consumer spending, overall spending and visitation to online retail increased across desktop and mobile in March 2020 compared to March...
11% - ights/Press-Releases/2020/5/Continued-Shifts-in-Online-Retail-Interest-During-Coronavirus-Pandemic

Consumer Trends in Online Retail Continue to Shift During the Coronavirus Pandemic

With yet another month of social distancing behind us, we took another look at the performance of online retail during the coronavirus pandemic. Following up on a prior blog, where we focused on the CPG/Grocery, Home Furnishings, Consumer Electronics,...
10% - ights/Blog/Consumer-Trends-in-Online-Retail-Continue-to-Shift-During-the-Coronavirus-Pandemic

Television and Video Advertising Measurement-the Next Generation

Comscore launched a new partnership with LiveRamp to combine our companies’ collective television and video intelligence to develop new and innovative privacy-focused services across the advertising ecosystem.
14% - ights/Blog/Television-and-Video-Advertising-Measurement-the-Next-Generation