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Emerce eTravel 2011 - Travel Analytics: comScore Tips and Tricks to maximise online customer value
Tsjerk Kooistra presents Tips and Tricks that travel marketers need to consider to maximise the value of their online customers.
10% -
ights/Presentations-and-Whitepapers/2011/Emerce-eTravel-2011-Travel-Analytics-comScore-Tips-and-Tricks-to-maximise-online-customer-value
The 2010 Europe Digital Year in Review
Join Toby Crisp, Manager Marketing Solutions at comScore Europe, for a one hour webinar where he reviews the results and findings from the comScore 2010 Europe Digital Year in Review, which offers a comprehensive overview of the digital landscape in Europe....
10% -
ights/Presentations-and-Whitepapers/2011/Europe-Digital-Year-in-Review-2010
Mad Money's Jim Cramer Affirms Accuracy of comScore's Paid Click Data
Last Friday, Jim Cramer invited me to be on his show - Mad Money on CNBC - to discuss how some financial analysts misinterpreted comScore's paid click data and used our U.S. data to incorrectly draw conclusions about Google's world-wide performance.
10% -
ights/Blog/Mad-Money-s-Jim-Cramer-Affirms-Accuracy-of-comScore-s-Paid-Click-Data
Transparency and Data Branding in the Age of Programmatic
At Programmatic Buying Chicago, comScore chairman Gian Fulgoni presented on the latest implications of branded advertising in the face of an increasingly programmatic universe.
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ights/Presentations-and-Whitepapers/2013/Transparency-and-Data-Branding-in-the-Age-of-Programmatic
Understanding Malaysia’s Online Audience in 2016
In this session, Joe Nguyen, Senior Vice President, Asia Pacific, comScore revealed key insights into the Malaysia online audience.
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ights/Presentations-and-Whitepapers/2016/Understanding-Malaysia-s-Online-Audience-in-2016
Introducing New Multi-Platform and Expanded Mobile Measurement in India
This presentation follows the launch of MMX Multi-Platform for a holistic view across desktops, smartphones and tablets, as well as major upgrades to Mobile Metrix to enable more robust reporting of mobile audiences, with the introduction of mobile consumer...
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ights/Presentations-and-Whitepapers/2017/Introducing-New-Multi-Platform-and-Expanded-Mobile-Measurement-in-India
Tech-Savvy Shoppers are Transforming Retail
Our CEO Gian Fulgoni recently presented alongside UPS' Louis DeJianne at IRCE 2017 to discuss how tech-savvy shoppers are transforming the retail industry.
10% -
ights/Presentations-and-Whitepapers/2017/Tech-Savvy-Shoppers-are-Transforming-Retail
2017 State of Travel
This webinar, presented by Ryan Williams and Irena Simakova, took an in-depth look at travel industry trends and how consumer behavior is changing as brands compete for their piece of the travel pie.
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ights/Presentations-and-Whitepapers/2017/2017-State-of-Travel
Transparency & Data Branding in the Age of Programmatic Buying
Scott Joslin explores the latest implications of branded advertising in the face of an increasingly programmatic universe.
10% -
ights/Presentations-and-Whitepapers/2014/Transparency-and-Data-Branding-in-the-Age-of-Programmatic-Buying
Understanding the Mobile Consumer: Insights into Ireland’s Mobile Media Usage
In order to fully leverage the explosive growth in the mobile arena, publishers, brands and their agencies need to understand how these small devices are having a major impact on consumers' digital consumption.
10% -
ights/Presentations-and-Whitepapers/2014/Understanding-the-Mobile-Consumer
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