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Coupons Category Experiences Greater Growth via PC than Mobile in Spain
Coupon and daily deal sites continue to gain popularity in Spain. Almost 5 million Spanish internet users accessed a site in the coupons category via a PC in April 2013 - a growth rate of 38 percent over the year. During the month, Groupon, Letsbonus...
9% -
ights/Infographics/Coupons-Category-Experiences-Greater-Growth-via-PC-than-Mobile-in-Spain
Young Brits Have A Higher Recall of Mobile Advertising
Smartphone penetration in the UK has reached 67 percent and in the three month average ending March 2013, over 33.4 million Brits owned a smartphone.
9% -
ights/Infographics/Young-Brits-Have-A-Higher-Recall-of-Mobile-Advertising
AutoScout24 is Most Popular Automotive Site in Italy
In March 2013, the automotive category was visited by over 8.6 million Italian internet users, an increase of 3 percent compared to March last year.
9% -
ights/Infographics/AutoScout24-is-Most-Popular-Automotive-Site-in-Italy
iPhone Users Earn Higher Income Engage More on Apps than Android Users
The median iPhone app user earns $85,000 per year, which is 40 percent more than the median Android phone user with an annual income of $61,000. On average, iPhone users engage with their smartphone apps for nine more hours in a given month than Android...
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ights/Infographics/iPhone-Users-Earn-Higher-Income-Engage-More-on-Apps-than-Android-Users
Spain vs The Netherlands The Digital Football Match
The world's most popular sporting event started yesterday, bringing a whole variety of opportunities for brands and marketers, especially considering that the 2014 FIFA World Cup is the first in the social media and digital omnivore’s age.
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ights/Infographics/Spain-vs-The-Netherlands-The-Digital-Football-Match
Radio Maps and Instant Messengers Achieve Greater Audience Reach on Apps than Desktop
Consumers use different devices depending on the digital task they are trying to accomplish, the type of media content they seek to engage with and their physical location at the time of consumption. The categories that tend to skew higher on mobile apps...
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ights/Infographics/Radio-Maps-and-Instant-Messengers-Achieve-Greater-Audience-Reach-on-Apps-than-Desktop
UK Travel Consumers Go Mobile
Mobile is playing an increasingly important role in how UK consumers research and book travel.
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ights/Infographics/UK-Travel-Consumers-Go-Mobile
Unlocking Mobile Measurement for YouTube in the US
So much of video viewing has shifted from desktop to mobile in recent years, and for YouTube – the largest online video distribution platform – it’s no different. comScore just announced the introduction of the reporting of new mobile video metrics for...
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ights/Infographics/Unlocking-Mobile-Measurement-for-YouTube-in-the-US
Unlocking Mobile Measurement for YouTube in the UK
A large amount of video viewing has shifted from desktop to mobile in recent years, and for YouTube – the largest online video distribution platform – it’s no different. comScore just announced the introduction of reporting for new mobile video metrics...
9% -
ights/Infographics/Unlocking-Mobile-Measurement-for-YouTube-in-the-UK
The Impact of Mobile on the Business Finance Category in Canada
Mobile is changing banking behaviours in Canada, as more consumers access their accounts from multi-devices. With over 25 million visitors over the course of last year, Business Finance sites are seeing more and more consumers using multiple devices to...
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ights/Infographics/The-Impact-of-Mobile-on-the-Business-Finance-Category-in-Canada
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