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comScore validated Campaign Essentials™ (vCE) Breaks New Multi-Platform Ground With Validation of Online Video Ad Campaigns

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today announced the global introduction of validated Campaign Essentials™ (vCE) for Video, which measures GRPs, demographics and behavioral profiles of audiences reached by video...
9% - ights/Press-Releases/2012/10/comScore-validated-Campaign-Essentials-vCE-Breaks-New-Multi-Platform-Ground-With-Validation-of-Online-Video-Ad-Campaigns

comScore Releases December 2012 U.S. Online Video Rankings

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released data from the comScore Video Metrix service showing that 182 million U.S. Internet users watched 38.7 billion online content videos in December, while video ad views...
9% - ights/Press-Releases/2013/1/comScore-Releases-December-2012-U.S.-Online-Video-Rankings

Green Monday Spending Jumps 13 Percent to 1.275 Billion

comScore (NASDAQ : SCOR), a leader in measuring the digital world, today reported holiday season retail e-commerce spending for the first 40 days of the November–December 2012 holiday season. For the holiday season-to-date $29.3 billion has been spent...
9% - ights/Press-Releases/2012/12/Green-Monday-Spending-Jumps-13-Percent-to-1.275-Billion

comScore Reports September 2012 US Mobile Subscriber Market Share

comScore, Inc. today released data from the comScore MobiLens service, reporting key trends in the U.S. mobile phone industry during the three month average period ending September 2012.
9% - ights/Press-Releases/2012/11/comScore-Reports-September-2012-US-Mobile-Subscriber-Market-Share

Brazilian Online Video Audience Reaches 43 Million Unique Viewers in December 2012


9% - ights/Press-Releases/2013/2/Brazilian-Online-Video-Audience-Reaches-43-Million-Unique-Viewers-in-December-2012

comScore Releases December 2012 US Search Engine Rankings

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released its monthly comScore qSearch analysis of the U.S. search marketplace. Google Sites led the explicit core search market in December with 66.7 percent of search queries...
9% - ights/Press-Releases/2013/1/comScore-Releases-December-2012-US-Search-Engine-Rankings

The Top Ten Burning Issues in Digital

Top ten “burning issues” in digital, based on what we at comScore have observed while providing data and analytics to more than 2,000 companies around the world
9% - ights/Blog/The-Top-Ten-Burning-Issues-in-Digital

Una nueva era digital - Sobre el futuro de la medición y análisis de los medios digitales

Media fragmentation is occurring at light-speed in today’s multi-platform environment, which features not only TVs and computers, but smartphones, tablets, gaming platforms and a seemingly ever-increasing number of emerging devices. In this manifesto...
9% - ights/Presentations-and-Whitepapers/2012/Brave-New-Digital-World

Digital Data Gems

This summary of European digital trends provides a brief glimpse into the vast array of insights that comScore can reveal. Next to key facts on European digital behaviour this insights piece also includes the latest on viewable impressions and outlines...
9% - ights/Presentations-and-Whitepapers/2012/Digital-Data-Gems

QR Code Usage Among European Smartphone Owners Doubles Over Past Year

Nearly 3 in every 4 QR code scans resulted in users receiving product information, making this the most popular type of result across Europe. Germany ranked first for usage of QR codes with 18.6 percent of smartphone users making use of the service, several...
9% - ights/Press-Releases/2012/9/QR-Code-Usage-Among-European-Smartphone-Owners-Doubles-Over-Past-Year