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How do Political Ads add Up?

Famous Family Movies

Comscore and Rentrak to Merge, Creating Leading Cross-Platform Measurement...

We are very excited to announce today the merger of two media industry measurement leaders, Comscore and Rentrak. The rationale for this merger is quite simple: together we have an improved ability to...

The Rise of the Super Viewer and Why Advertisers Should Care

Push Play: Is your video strategy driving results or stuck on “Pause"?

Comscore Releases August 2015 U.S. Desktop Online Video Rankings

Comscore, Inc. (NASDAQ: SCOR), a global media measurement and analytics company, today released data from the Comscore Video Metrix® service showing that 191.5 million Americans watched online content...

Comscore Ranks the Top 50 U.S. Digital Media Properties for August 2015

Good News for Digital Publishers: Audiences Are on the Rise Thanks to Mobil...

Venmo, BuzzFeed, Tinder and Snapchat Among The Top 20 Apps with Highest Con...

How the Power of Habit Drives Mobile App Usage

Millennial habits

The 2015 U.S. Mobile App Report

Is the Future of TV Programmatic?

Comscore Releases August 2015 U.S. Desktop Search Engine Rankings

Media Planning with the Best of Both Worlds: TV & Digital

Cross Media

Comscore Study for Opera Mediaworks Proves Branding Value of Native Mobile...

Comscore Reports July 2015 U.S. Smartphone Subscriber Market Share