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Media Planning with the Best of Both Worlds: TV & Digital

In this presentation, David Shiffman, Comscore SVP of Agency Solutions, shared best practices and real examples for multichannel media planning.

Comscore Reports July 2015 U.S. Smartphone Subscriber Market Share

Comscore, Inc. (NASDAQ: SCOR), a global leader in digital media analytics, today released data from Comscore MobiLens® and Mobile Metrix®, reporting key trends in the U.S. smartphone industry for July...