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Transparency and Data Branding in the Age of Programmatic

At Programmatic Buying Chicago, Comscore chairman Gian Fulgoni presented on the latest implications of branded advertising in the face of an increasingly programmatic universe.

Healthcare.gov Sees Massive Traffic Spike, Reaching 2.5 Million Americans o...

With the Health Insurance Marketplace open to the public as of a few days ago, there have already been a number of reports about the massive amount of web traffic the Marketplace is experiencing. Inde...