- March 10, 2022

Entertainment in 2022: The behavioural trends in the UK that are shaping the consumption of online music, video and OTT

Ayesha Neunie
Ayesha Neunie
Manager, Syndicated Client Insights
Comscore
Michael Craig
Michael Craig
Vice President, Sales UK
Comscore

YouTube? Spotify? Netflix? What else do consumers use to entertain themselves at home? How much time do they spend on such sites? What shows do they stream on their TVs? 

In this report we look at home entertainment in the UK, with a focus on digital music, video, and OTT. We do so by answering questions such as: what proportion of the UK’s digital audience visits entertainment sites in a given month? How does it compare with other countries? Or other online activities? What are the most used entertainment websites and apps? What is the demographic profile of users of online entertainment? And what were the most watched OTT shows on TV?

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